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Industrial property firm

123 Marcas

3,538 trademarks in the historical portfolio, 508 filed in the last 12 months and clients in 26 states, with acts at the INPI since 1978. Everything on this page comes from acts published by the INPI, with no self-reporting by the firm.
Strongest presence in São Paulosite.123marcas.com.br

The portfolio in figures

3,538

Historical portfolio

since the first filing

508

Last 12 months

77%

Approval, 5 years

2,099 cases decided

26

States served

First filing in 1978-38.4% vs. previous 12 months

Performance reading

TrademarkIQ Score

A six-dimension reading of what INPI acts reveal about this firm. It does not measure reputation, fees or client service.

TrademarkIQ Score

95

out of 100 points

#182in the national ranking
LeadingMid-sized firm

Measured strengths

  • Ampla cobertura nacional e setorial
  • Volume de atividade acima do mercado

Six dimensions

PresencePortfolioDefenceEfficiencyRetentionReach
Market presence98
Portfolio quality84
Portfolio defence56
Technical efficiency61
Client retention97
Market reach99

A taxa de aprovação em processos decididos nos últimos cinco anos é de 76,7%.

Score calculated from acts published by the INPI over the firm’s last five years of activity: filing volume, outcome of decided cases, client continuity and the geographic and sector spread of the portfolio. No data is self-reported.

How the Score is calculated

Reach

Where it operates

Clients by Brazilian state. This is where the portfolio’s owners are based, not where the firm has a physical office.

AC: 4 clients (0.2%)AL: 9 clients (0.4%)AM: 8 clients (0.4%)AP: no clientsBA: 63 clients (2.8%)CE: 28 clients (1.3%)DF: 74 clients (3.3%)ES: 33 clients (1.5%)GO: 51 clients (2.3%)MA: 16 clients (0.7%)MG: 171 clients (7.7%)MS: 9 clients (0.4%)MT: 26 clients (1.2%)PA: 9 clients (0.4%)PB: 8 clients (0.4%)PE: 23 clients (1%)PI: 10 clients (0.5%)PR: 140 clients (6.3%)RJ: 220 clients (9.9%)RN: 6 clients (0.3%)RO: 11 clients (0.5%)RR: 1 clients (0%)RS: 213 clients (9.6%)SC: 104 clients (4.7%)SE: 9 clients (0.4%)SP: 959 clients (43%)TO: 13 clients (0.6%)
SPSão Paulo959
RJRio de Janeiro220
RSRio Grande do Sul213
MGMinas Gerais171
PRParaná140
SCSanta Catarina104
DFDistrito Federal74
BABahia63
GOGoiás51
ESEspírito Santo33

The list shows the top ten states. The map covers all 26 in which the firm has clients; shading reflects each state’s share, not the absolute number.

Specialisation

Client sectors

Number of clients by main economic activity, according to the Federal Revenue Service (Receita Federal) classification. This is where the firm’s experience is concentrated.

Comércio varejista de artigos do vestuário e acessórios69
Treinamento em desenvolvimento profissional e gerencial50
Comércio varejista de produtos alimentícios em geral ou especializado em produtos alimentícios não especificados anteriormente35
Comércio varejista de cosméticos, produtos de perfumaria e de higiene pessoal35
Promoção de vendas25
Atividades de intermediação e agenciamento de serviços e negócios em geral, exceto imobiliários25
Restaurantes e similares24
Atividades de consultoria em gestão empresarial, exceto consultoria técnica específica24

Portfolio

Clients in the portfolio

The three owners with the most trademarks filed through this firm. Names of individuals are withheld; trademark names are public.

Logotipo da marca BRASIL COMPANIES HOLDING LTDA

BRASIL COMPANIES HOLDING LTDA

Logotipo da marca D & G COMERCIO EM GERAL LTDA

D & G COMERCIO EM GERAL LTDA

Logotipo da marca EMPYREAN HOLDING CO. LTDA

EMPYREAN HOLDING CO. LTDA

International

Global coverage

Countries beyond Brazil where clients of 123 Marcas have filed or designated trademarks.

Global coverage of 123 MarcasCountries where clients of 123 Marcas have filed or designated trademarks: United States, Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Mexico, Argentina, United Kingdom, Costa Rica, Colombia.
  • United States
  • Austria
  • Belgium
  • Bulgaria
  • Croatia
  • Cyprus
  • Czechia
  • Denmark
  • Estonia
  • Finland
  • France
  • Germany
See all countries (33)
  • Greece
  • Hungary
  • Ireland
  • Italy
  • Latvia
  • Lithuania
  • Luxembourg
  • Malta
  • Netherlands
  • Poland
  • Portugal
  • Romania
  • Slovakia
  • Slovenia
  • Spain
  • Sweden
  • Mexico
  • Argentina
  • United Kingdom
  • Costa Rica
  • Colombia

Industrial Property Gazette

Recent publications

The latest favourable decisions published by the INPI in this firm’s cases.

Logotipo da marca Tatu Bolinha

Tatu Bolinha

Concessão de registro

10/06/2026 · RPI 2909 · No. 938718355

Logotipo da marca Projeto Cerrado Goiano

Projeto Cerrado Goiano

Concessão de registro

10/06/2026 · RPI 2909 · No. 938710788

Logotipo da marca Luminora Iluminações

Luminora Iluminações

Concessão de registro

10/06/2026 · RPI 2909 · No. 938692291

Logotipo da marca Metallo Torneiras e Metais

Metallo Torneiras e Metais

Concessão de registro

10/06/2026 · RPI 2909 · No. 938692259

Logotipo da marca Fluire Cubas Vasos e Banheiras

Fluire Cubas Vasos e Banheiras

Concessão de registro

10/06/2026 · RPI 2909 · No. 938692143

Logotipo da marca Patroz

Patroz

Concessão de registro

10/06/2026 · RPI 2909 · No. 938669168

The full edition of the gazette is available at RPI 2909.

Intelligence Brief · confidential

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All figures on this page derive from acts published by the INPI in the Industrial Property Gazette (RPI) and from the public trademark databases, cross-referenced with the company registry of Brazil’s Federal Revenue Service (Receita Federal). Nothing is self-reported by the firm. 123 Marcas is not a partner, client or advertiser of TrademarkIQ, and the presence of this profile is not a referral or recommendation. This content is for information only and does not constitute legal advice.