Microsoft
The story in numbers
1982
First filing
at INPI
2020
Peak year
most filings
2,167
Filings
at INPI, all time
2020s
Most active decade
by peak year
About the company
Who is Microsoft
The trajectory of Microsoft in Brazil takes shape in the archives of 1982, when the first trademark filing recorded the arrival of a name that would soon become a staple on desktops. Windows, filed in 1992, turned the graphical interface into a familiar experience for companies and schools, replacing complex commands with windows. Little by little, computers became a constant presence in offices and public institutions.
The year 2000 brought MSN and Xbox, brands that transformed leisure and home connections. Skype, registered in 2012, allowed families to keep visual contact through the internet, making video calls a habit. The year 2020 marked the peak of activity, with filings for Xbox and Mojang Studios, expanding the catalog of titles.
In 2014, Minecraft brought a universe of blocks to children and adults. Bing, registered in 2009, organized daily searches on smartphones and computers. The XS series, registered in 2021, brought the new generation of the videogame into the living room.
Over time
Trademark filings per year since 1982
How many trademarks Microsoft filed with INPI each year. The busiest year is shown in gold.
| Year | Filings |
|---|---|
| 1982 | 5 |
| 1983 | 2 |
| 1984 | 10 |
| 1985 | 1 |
| 1988 | 2 |
| 1990 | 6 |
| 1991 | 10 |
| 1992 | 6 |
| 1993 | 10 |
| 1994 | 13 |
| 1995 | 36 |
| 1996 | 30 |
| 1997 | 44 |
| 1998 | 34 |
| 1999 | 42 |
| 2000 | 84 |
| 2001 | 56 |
| 2002 | 72 |
| 2003 | 81 |
| 2004 | 33 |
| 2005 | 39 |
| 2006 | 89 |
| 2007 | 69 |
| 2008 | 41 |
| 2009 | 49 |
| 2010 | 48 |
| 2011 | 52 |
| 2012 | 133 |
| 2013 | 89 |
| 2014 | 76 |
| 2015 | 98 |
| 2016 | 30 |
| 2017 | 87 |
| 2018 | 101 |
| 2019 | 137 |
| 2020 | 180 |
| 2021 | 128 |
| 2022 | 43 |
| 2023 | 35 |
| 2024 | 18 |
| 2025 | 38 |
| 2026 | 10 |
The brand system
The brands of Microsoft in orbit
Each dot is a brand. The larger it is, the more applications that name has; the closer to the centre, the older it is. Brands in navy are currently in force.
- Mojang Studios, filed in 2020, class 14, 84 applications, in force
- Microsoft, filed in 1982, 33 applications, in force
- Windows, filed in 1992, class 35, 21 applications, in force
- Xbox, filed in 2000, class 9, 19 applications, in force
- Minecraft, filed in 2014, class 41, 19 applications, in force
- Skype, filed in 2012, class 38, 14 applications, in force
- Bing, filed in 2009, class 41, 13 applications, in force
- Msn, filed in 2000, class 35, 12 applications, in force
- Series X, filed in 2020, class 41, 12 applications, in force
- Series Xs, filed in 2021, class 38, 12 applications, in force
- Groove, filed in 1999, 11 applications, in force
- Fable, filed in 2002, class 9, 11 applications, in force
- Series S, filed in 2021, class 25, 11 applications, in force
- Forza Motorsport, filed in 2006, class 41, 9 applications, in force
- Microsoft Start, filed in 2021, class 35, 9 applications, in force
- Cortana, filed in 2014, class 41, 8 applications, in force
- Halo, filed in 2001, class 16, 7 applications, in force
- Azure, filed in 2008, class 35, 7 applications, in force
- Farmbeats, filed in 2019, class 38, 7 applications, in force
- Microsoft Farmbeats, filed in 2019, class 38, 7 applications, in force
- Microsoft Dynamics, filed in 2005, class 38, 6 applications, in force
- Gears Of War:exile, filed in 2011, class 16, 6 applications, in force
- Onedrive, filed in 2013, class 9, 6 applications, in force
- Hololens, filed in 2015, class 42, 6 applications, in force
- Windows 365, filed in 2015, class 9, 6 applications, in force
- Dynamics 365, filed in 2016, class 9, 6 applications, in force
- The Initiative, filed in 2018, class 42, 6 applications, in force
- Xandr, filed in 2018, class 35, 6 applications, in force
- Everwild, filed in 2020, class 9, 6 applications, in force
- Halo Studios, filed in 2024, class 9, 6 applications, in force
- Rare, filed in 1999, class 9, 5 applications, in force
- Sharepoint, filed in 2000, class 42, 5 applications, in force
- Microsoft Game Studios, filed in 2002, class 25, 5 applications, in force
- Grabbed By The Ghoulies, filed in 2003, class 25, 5 applications, in force
- Sudeki, filed in 2003, class 41, 5 applications, in force
- Voodoo Vince, filed in 2003, class 41, 5 applications, in force
- Gears Of War, filed in 2004, class 28, 5 applications, in force
- Microsoft Office Live, filed in 2005, class 41, 5 applications, in force
- Rise Of Legends, filed in 2005, class 41, 5 applications, in force
- Halo Wars, filed in 2007, class 16, 5 applications, in force
- Remix, filed in 2014, class 9, 5 applications, in force
- Minecon, filed in 2015, class 9, 5 applications, in force
- Mojang, filed in 2015, class 9, 5 applications, in force
- Microsoft 365, filed in 2017, class 42, 5 applications, in force
- Microsoft Airband, filed in 2018, class 35, 5 applications, in force
- Ninja Theory, filed in 2018, class 16, 5 applications, in force
- Flip, filed in 2021, class 41, 5 applications, in force
- The Endless, filed in 2021, class 16, 5 applications, in force
- Ender Dragon, filed in 2023, class 25, 5 applications, in force
- Crimson Skies, filed in 1999, class 9, 4 applications, in force
- Windows Mobile, filed in 2003, class 9, 4 applications, in force
- Interflow, filed in 2014, class 9, 4 applications, in force
- Microsoft Interflow, filed in 2014, class 42, 4 applications, in force
- Microsoft Onedrive, filed in 2014, class 38, 4 applications, in force
- Healthvault, filed in 2015, class 9, 4 applications, in force
- Microsoft Premonition, filed in 2016, class 9, 4 applications, in force
- Airband, filed in 2017, class 35, 4 applications, in force
- Microsoft Unified Support, filed in 2017, class 41, 4 applications, in force
- Altspacevr, filed in 2018, class 41, 4 applications, in force
- Altvr, filed in 2018, class 41, 4 applications, in force
Mojang Studios
Since 2020 · class 14 · in force
Microsoft
Since 1982 · in force
Windows
Since 1992 · class 35 · in force
Xbox
Since 2000 · class 9 · in force
Minecraft
Since 2014 · class 41 · in force
Skype
Since 2012 · class 38 · in force
Bing
Since 2009 · class 41 · in force
Msn
Since 2000 · class 35 · in force
Series X
Since 2020 · class 41 · in force
Series Xs
Since 2021 · class 38 · in force
Groove
Since 1999 · in force
Fable
Since 2002 · class 9 · in force
International presence
Global coverage
Countries where Microsoft has trademarks filed or designated, in addition to Brazil.
- United States
- Argentina
- United Kingdom
- Mexico
- Canada
- Austria
- Belgium
- Bulgaria
- Croatia
- Cyprus
- Czechia
- Denmark
See all countries
- Estonia
- Finland
- France
- Germany
- Greece
- Hungary
- Ireland
- Italy
- Latvia
- Lithuania
- Luxembourg
- Malta
- Netherlands
- Poland
- Portugal
- Romania
- Slovakia
- Slovenia
- Spain
- Sweden
- Singapore
- Switzerland
- New Zealand
- Colombia
- Japan
- Israel
- Russia
- China
- Peru
- Malaysia
- Australia
- Norway
- India
- South Korea
- Vietnam
- Philippines
- Paraguay
- Chile
- Türkiye
- Costa Rica
- Uruguay
- Morocco
- Trinidad & Tobago
- Dominican Republic
- Sri Lanka
- Iceland
- Ukraine
- Egypt
- Moldova
- Indonesia
- Serbia
- Thailand
- North Macedonia
- Kenya
- Oman
- Bahrain
- Belize
- Albania
- Cuba
- Kazakhstan
- Belarus
- Azerbaijan
- Liechtenstein
- Ghana
- Montenegro
- Jersey
- Bosnia & Herzegovina
- Georgia
- Namibia
- North Korea
- Sierra Leone
- San Marino
- Kyrgyzstan
- Tajikistan
- Turkmenistan
- Botswana
- Bhutan
- Uzbekistan
- Armenia
- Zambia
- Madagascar
- Monaco
- Rwanda
- Sudan
- Lesotho
- Liberia
- Antigua & Barbuda
- Mongolia
- Mozambique
- Tunisia
- São Tomé & Príncipe
- Eswatini
Representation in Brazil
Who helped write this story
The intellectual property firms that represent the trademarks of Microsoft before INPI.
Representation abroad
Attorneys around the world
Some of the firms that represent the trademarks of Microsoft outside Brazil, according to each country's public records.
Smart & Biggar Lp
Canada
Odvjetničko Društvo Primorac I Partneri D.o.o.
Croatia
Kancelaria Prawna Venagroup Gryc-zerych I Kruk Spółka Partnerska Radców Prawnych
Poland
Christian Martin Et Associes
France
Lutovac & Partneri
Montenegro
Reinhold Cohn And Partners
Israel
Beliaevs And Partners Daria Dombrovskaia - Beliaeva
Belarus
Legalmax Central Asia
Kazakhstan
Where it operates
Main Nice classes
The segments in which the company files the most trademarks.
The Company Radar groups are assembled by TrademarkIQ's curation team from INPI holders, and trademarks abroad come from the official databases of other offices. Presence in a country means a trademark was filed or designated there, and does not guarantee that protection was granted.
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