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Official data from USPTO

SMARTSTORE KEEP SIMPLE

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: CombinedOffice: US

Quick snapshot

SMARTSTORE KEEP SIMPLE

ST13

US500000098137146

Class

35

Filing

98137146

Registration

7986421

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

23

Latest update

10/14/2025

Classification

Registered

Trademark type

Combined

Nice classes

35

Filing date

08/17/2023

Registration date

10/14/2025

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

10/14/2025

Last transaction

10/14/2025

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

08/01/2023

First use in commerce

08/01/2023

Drawing code

3

Owner type

99

Owner location

Campinas (SP), BR

Examiner

LORENZO, KATHLEEN H

Law office

L90

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of the stylized wording "SMARTSTORE" in a bigger size above the stylized wording "KEEP SIMPLE" in a smaller brown font. "SMART" appears in orange and "STORE" appears in green. All below a bag design decorated by triangles in red, orange, dark yellow, green, and light green.

Holders and representatives

Holders

SUPERSEG FRANQUEADORA LTDA.

Representatives

Angel Roman Campos MUNCY, GEISSLER, OLDS & LOWE, PC

Technical classification

Nice Classes

Class 35

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Rental of vending machines; Retail store services and wholesale store services featuring vending machines; Franchising servicesoffering business management assistant in the establishment and/or operation of convenience stores; Administration of the business affairs of franchises

Publications

History of USPTO decisions and trademark events.

23 publications found

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

10/14/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

10/14/2025

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

09/19/2025

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

09/19/2025

SUPC

STATEMENT OF USE PROCESSING COMPLETE

08/26/2025

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

08/08/2025

IUAF

USE AMENDMENT FILED

10/08/2024

EISU

TEAS STATEMENT OF USE RECEIVED

10/08/2024

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

08/27/2024

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

07/02/2024

PUBO

PUBLISHED FOR OPPOSITION

07/02/2024

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

06/12/2024

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

05/24/2024

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

05/23/2024

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

05/23/2024

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

05/23/2024

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

04/25/2024

GNRT

NON-FINAL ACTION E-MAILED

04/25/2024

CNRT

NON-FINAL ACTION WRITTEN

04/25/2024

DOCK

ASSIGNED TO EXAMINER

04/17/2024

MDSM

NOTICE OF DESIGN SEARCH CODE E-MAILED

09/16/2023

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

09/15/2023

NWAP

NEW APPLICATION ENTERED

08/21/2023

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