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Official data from USPTO

#ALWAYSBETTER

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

#ALWAYSBETTER

ST13

US500000090020334

Class

35, 41, 45

Filing

90020334

Registration

7559408

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

38

Latest update

12/02/2025

Classification

Registered

Trademark type

Word

Nice classes

35, 41, 45

Filing date

06/25/2020

Registration date

11/05/2024

Expiration date

-

Recommended action

Perform a full collision analysis and validate classes before any filing or trademark investment.

Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

11/05/2024

Last transaction

12/02/2025

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

11/30/2017

First use in commerce

11/30/2017

Drawing code

4

Owner type

21

Owner location

CHICAGO, IL

Examiner

ROCCA,ALAINA M

Law office

L40

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

MCDERMOTT WILL & SCHULTE LLP
McDermott Will & Emery LLP

Representatives

Christina L. Martini MCDERMOTT WILL & EMERY LLP

Technical classification

Nice Classes

Class 35Class 41Class 45

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Business advisory servicesconsultancy and information; providing information and news in the field of businessinformation and news on current events and on economiclegislativeregulatory developments as it relates to and can impact businesses; business services provided to the healthcare industrythe collectionreportinganalysis of healthcare quality data for business purposes; business and management consulting for healthcare providers and related businesses; healthcare consulting servicesbusiness management consulting in the field of healthcarebusiness and management consulting for healthcare providers and related businesses; and commercial lobbying services in the healthcare field

Class 41

Educational servicesconducting roundtablesclassesseminarsconferencesworkshops in the field of tax law and distribution of course material in connection therewith; educational servicesconducting roundtablesclassesseminarsconferencesworkshops in the field of law and legal issuesdistribution of course materials in connection therewith; providing online publications in the nature of brochureslaw reports and newsletters in the field of law and legal issues

Class 45

Legal consultation services; legal information services; legal services; legal serviceslegal document management and managed document review services for others; legal servicesconducting electronic discovery services for others in the nature of reviewing documents and other electronically-stored informationall in connection with litigationlegal disputeslegal due diligence and contract review. providing online educational information in the fields of litigation practiceprofessional development in the legal field and law firm client development

Publications

History of USPTO decisions and trademark events.

38 publications found

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

12/01/2025

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

11/05/2024

R.PR

REGISTERED-PRINCIPAL REGISTER

11/05/2024

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

10/01/2024

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

10/01/2024

SUPC

STATEMENT OF USE PROCESSING COMPLETE

09/20/2024

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

01/05/2024

IUAF

USE AMENDMENT FILED

12/27/2023

EISU

TEAS STATEMENT OF USE RECEIVED

12/27/2023

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

07/08/2023

EX5G

SOU EXTENSION 5 GRANTED

07/07/2023

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

07/07/2023

EXT5

SOU EXTENSION 5 FILED

06/29/2023

EEXT

SOU TEAS EXTENSION RECEIVED

06/29/2023

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

12/21/2022

EX4G

SOU EXTENSION 4 GRANTED

12/19/2022

EXT4

SOU EXTENSION 4 FILED

12/19/2022

EEXT

SOU TEAS EXTENSION RECEIVED

12/19/2022

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

06/25/2022

EX3G

SOU EXTENSION 3 GRANTED

06/23/2022

EXT3

SOU EXTENSION 3 FILED

06/23/2022

EEXT

SOU TEAS EXTENSION RECEIVED

06/23/2022

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

12/25/2021

EX2G

SOU EXTENSION 2 GRANTED

12/22/2021

EXT2

SOU EXTENSION 2 FILED

12/22/2021

EEXT

SOU TEAS EXTENSION RECEIVED

12/22/2021

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

06/17/2021

EX1G

SOU EXTENSION 1 GRANTED

06/15/2021

EXT1

SOU EXTENSION 1 FILED

06/15/2021

EEXT

SOU TEAS EXTENSION RECEIVED

06/15/2021

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

12/30/2020

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

11/03/2020

PUBO

PUBLISHED FOR OPPOSITION

11/03/2020

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

10/14/2020

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

09/29/2020

DOCK

ASSIGNED TO EXAMINER

09/28/2020

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

07/22/2020

NWAP

NEW APPLICATION ENTERED

06/29/2020

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