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Official data from USPTO

BRAND NEW DAY

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

BRAND NEW DAY

ST13

US500000087905306

Class

3, 5

Filing

87905306

Registration

6019503

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

39

Latest update

06/09/2026

Classification

Registered

Trademark type

Word

Nice classes

3, 5

Filing date

05/03/2018

Registration date

03/24/2020

Expiration date

-

Recommended action

Perform a full collision analysis and validate classes before any filing or trademark investment.

Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

06/08/2026

Last transaction

06/09/2026

Responsible office

United States Patent and Trademark Office

Status code

702

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

03/18/2017

First use in commerce

03/18/2017

Drawing code

4

Owner type

16

Owner location

Parsippany, IN, US

Examiner

EVANKO, PATRICIA MALESARDI

Current location

Historical data usage

Holders and representatives

Holders

Reckitt Benckiser LLC
Reckitt Benckiser LLC

Representatives

Mark Lerner, Duane Morris LLP

Technical classification

Nice Classes

Class 3Class 5

Vienna Codes

No Vienna codes available.

Goods and services

Class 3

All purpose cleaner for householdcommercialindustrial and institutional use; all purpose household cleaning preparations; cleaning preparations for kitchenstoiletsbathtubssinksovenscooking appliances and floors; disposable wipes impregnated with cleaning compounds for use in bathrooms and kitchens; cleaning preparations which prevent the build-up of stains and lime scale; decalcifying and descaling preparations for household use; drain and sink cleaning preparations; toilet bowl cleaning preparations; wipes impregnated with cleaning preparations; detergents for cleaningfor household use

Class 5

All purpose disinfecting and deodorizing preparations; all purpose disinfectants for kitchenstoilets and bathrooms; sanitizing preparations for householdcommercialindustrial and institutional use; hard surface sanitizing preparations for household use; household deodorizers; wipes impregnated with disinfectant for household use; wipes impregnated with antiseptic preparations

Publications

History of USPTO decisions and trademark events.

39 publications found

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

06/08/2026

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

06/08/2026

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

06/08/2026

E815

TEAS SECTION 8 & 15 RECEIVED

03/13/2026

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

03/24/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

03/24/2020

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

02/18/2020

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

02/17/2020

SUPC

STATEMENT OF USE PROCESSING COMPLETE

02/03/2020

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

02/03/2020

IUAF

USE AMENDMENT FILED

01/13/2020

EISU

TEAS STATEMENT OF USE RECEIVED

01/13/2020

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

07/10/2019

EX1G

SOU EXTENSION 1 GRANTED

07/08/2019

EXT1

SOU EXTENSION 1 FILED

07/08/2019

EEXT

SOU TEAS EXTENSION RECEIVED

07/08/2019

DOCK

ASSIGNED TO EXAMINER

07/08/2019

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

01/22/2019

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

11/27/2018

PUBO

PUBLISHED FOR OPPOSITION

11/27/2018

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

11/07/2018

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

10/20/2018

ALIE

ASSIGNED TO LIE

10/19/2018

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

10/02/2018

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

09/17/2018

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

09/17/2018

ERFR

TEAS REQUEST FOR RECONSIDERATION RECEIVED

09/17/2018

GNFN

NOTIFICATION OF FINAL REFUSAL EMAILED

09/06/2018

GNFR

FINAL REFUSAL E-MAILED

09/06/2018

CNFR

FINAL REFUSAL WRITTEN

09/06/2018

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

08/16/2018

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

08/15/2018

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

08/15/2018

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

07/30/2018

GNRT

NON-FINAL ACTION E-MAILED

07/30/2018

CNRT

NON-FINAL ACTION WRITTEN

07/30/2018

DOCK

ASSIGNED TO EXAMINER

07/27/2018

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

05/11/2018

NWAP

NEW APPLICATION ENTERED

05/07/2018

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