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Official data from USPTO

SMART CHOICE

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

SMART CHOICE

ST13

US500000087383558

Class

35

Filing

87383558

Registration

5751866

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

33

Latest update

09/24/2025

Classification

Registered

Trademark type

Word

Nice classes

35

Filing date

03/23/2017

Registration date

05/14/2019

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

09/23/2025

Last transaction

09/24/2025

Responsible office

United States Patent and Trademark Office

Status code

702

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

05/12/2017

First use in commerce

05/12/2017

Drawing code

4

Owner type

16

Owner location

Houston, TX

Examiner

BULLOFF, TOBY

Current location

Historical data usage

Holders and representatives

Holders

Chevron Intellectual Property LLC
Chevron Intellectual Property LLC

Representatives

Sean W. Dwyer Chevron

Technical classification

Nice Classes

Class 35

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Providing consultation services in the fields of lubricantsfluids and coolantsproviding expertise to customers regarding product selectionProviding information and advice in the fields of lubricantsfluids and coolants to increase accuracy and efficiency In product selection and installation by customers

Publications

History of USPTO decisions and trademark events.

33 publications found

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

09/23/2025

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

09/23/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

09/23/2025

E815

TEAS SECTION 8 & 15 RECEIVED

05/13/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

10/03/2024

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

10/03/2024

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

10/03/2024

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

10/03/2024

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

10/03/2024

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

05/14/2024

R.PR

REGISTERED-PRINCIPAL REGISTER

05/14/2019

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

04/06/2019

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

04/05/2019

SUPC

STATEMENT OF USE PROCESSING COMPLETE

03/26/2019

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

03/26/2019

IUAF

USE AMENDMENT FILED

03/11/2019

EISU

TEAS STATEMENT OF USE RECEIVED

03/11/2019

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

09/14/2018

EX2G

SOU EXTENSION 2 GRANTED

09/12/2018

EXT2

SOU EXTENSION 2 FILED

09/12/2018

EEXT

SOU TEAS EXTENSION RECEIVED

09/12/2018

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

03/13/2018

EX1G

SOU EXTENSION 1 GRANTED

03/09/2018

EXT1

SOU EXTENSION 1 FILED

03/09/2018

EEXT

SOU TEAS EXTENSION RECEIVED

03/09/2018

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

09/12/2017

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

07/18/2017

PUBO

PUBLISHED FOR OPPOSITION

07/18/2017

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

06/28/2017

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

06/06/2017

DOCK

ASSIGNED TO EXAMINER

06/05/2017

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

03/28/2017

NWAP

NEW APPLICATION ENTERED

03/27/2017

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