NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
06/21/2026
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Official data from USPTO
THE RIGHT CHOICE
Did you know this trademark is already registered in United States?
Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.
Active USPTO registrationType: WordOffice: US
Quick snapshot
THE RIGHT CHOICE
ST13
US500000086655111Class
36
Filing
86655111
Registration
4939205
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
21
Latest update
07/14/2026
Classification
Registered
Trademark type
Word
Nice classes
36
Filing date
06/08/2015
Registration date
04/19/2016
Expiration date
-
Recommended action
Perform a full collision analysis and validate classes before any filing or trademark investment.
Next step
These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.
Complete case details
Structured fields from the responsible authority and the official record.
Status date
06/21/2026
Last transaction
07/14/2026
Responsible office
United States Patent and Trademark Office
Status code
800
Official register
Principal Register
First use anywhere
02/29/2012
First use in commerce
02/29/2012
Drawing code
4
Owner type
16
Owner location
Neptune City, NJ, US
Examiner
RINGLE, JAMES W
Current location
PUBLICATION AND ISSUE SECTION
Holders and representatives
Holders
Advisors Best LLC
Advisors Best LLC
Representatives
Advisors Best LLC
Technical classification
Nice Classes
Class 36
Vienna Codes
No Vienna codes available.
Goods and services
Class 36
Estate planning; Financial consultation; Financial investment brokerage; Insurance agencies; Insurance brokerage; Insurance consultation
Publications
History of USPTO decisions and trademark events.
21 publications found
RNL1
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
06/21/2026
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
06/21/2026
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
06/21/2026
E89R
TEAS SECTION 8 & 9 RECEIVED
04/17/2026
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
04/19/2025
NAS8
NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
09/10/2021
8.OK
REGISTERED - SEC. 8 (6-YR) ACCEPTED
09/10/2021
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
09/10/2021
ES8R
TEAS SECTION 8 RECEIVED
05/07/2021
REM1
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
04/19/2021
R.PR
REGISTERED-PRINCIPAL REGISTER
04/19/2016
ETOP
EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
03/11/2016
ETOF
EXTENSION OF TIME TO OPPOSE RECEIVED
11/23/2015
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
10/27/2015
PUBO
PUBLISHED FOR OPPOSITION
10/27/2015
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
10/07/2015
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
09/23/2015
DOCK
ASSIGNED TO EXAMINER
09/17/2015
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
06/11/2015
NWAP
NEW APPLICATION ENTERED
06/11/2015
Continuous trademark protection
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