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Official data from USPTO

HYDRATION THAT WORKS

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: CombinedOffice: US

Quick snapshot

HYDRATION THAT WORKS

ST13

US500000085953829

Class

25

Filing

85953829

Registration

4664442

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

43

Latest update

08/15/2025

Classification

Registered

Trademark type

Combined

Nice classes

25

Filing date

06/07/2013

Registration date

12/30/2014

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

05/02/2024

Last transaction

08/15/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

05/16/2013

First use in commerce

05/16/2013

Drawing code

5

Owner type

16

Owner location

MUSCATINE, IA

Examiner

MCCRAY, RENEE

Law office

M20

Current location

GENERIC WEB UPDATE

Mark description

The mark consists of the wording "HYDRATION THAT WORKS" in a stylized font.

Holders and representatives

Holders

KENT CONSUMER BRANDS AMERICAS, LLC
KENT PRECISION FOODS GROUP, INC.
SQWINCHER HOLDINGS, LLC
T. C. (pessoa física)

Representatives

Glenn S. Bacal BACAL LAW GROUP, P.C.

Technical classification

Nice Classes

Class 25

Vienna Codes

No Vienna codes available.

Goods and services

Class 25

Hats; Jackets; Shirts

Publications

History of USPTO decisions and trademark events.

43 publications found

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

08/14/2025

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

08/06/2025

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

05/02/2024

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

05/02/2024

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

05/02/2024

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

05/02/2024

E89R

TEAS SECTION 8 & 9 RECEIVED

01/09/2024

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

12/30/2023

NA15

SEC. 15 ACKNOWLEDGEMENT - E-MAILED

02/02/2021

NAS8

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

02/02/2021

15AK

REGISTERED - SEC. 15 ACKNOWLEDGED

02/02/2021

8.OK

REGISTERED - SEC. 8 (6-YR) ACCEPTED

02/02/2021

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

01/28/2021

E15R

TEAS SECTION 15 RECEIVED

07/09/2020

ES8R

TEAS SECTION 8 RECEIVED

07/09/2020

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

12/30/2019

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/23/2019

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/16/2019

R.PR

REGISTERED-PRINCIPAL REGISTER

12/30/2014

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

11/25/2014

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

11/22/2014

SUPC

STATEMENT OF USE PROCESSING COMPLETE

11/21/2014

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

11/17/2014

IUAF

USE AMENDMENT FILED

10/23/2014

EISU

TEAS STATEMENT OF USE RECEIVED

10/23/2014

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

04/23/2014

EX1G

SOU EXTENSION 1 GRANTED

04/21/2014

EXT1

SOU EXTENSION 1 FILED

04/21/2014

EEXT

SOU TEAS EXTENSION RECEIVED

04/21/2014

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

10/29/2013

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

09/03/2013

PUBO

PUBLISHED FOR OPPOSITION

09/03/2013

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

08/14/2013

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

07/31/2013

ALIE

ASSIGNED TO LIE

07/31/2013

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

07/15/2013

XAEC

EXAMINER'S AMENDMENT ENTERED

07/15/2013

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

07/15/2013

GNEA

EXAMINERS AMENDMENT E-MAILED

07/15/2013

CNEA

EXAMINERS AMENDMENT -WRITTEN

07/15/2013

DOCK

ASSIGNED TO EXAMINER

07/14/2013

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

06/18/2013

NWAP

NEW APPLICATION ENTERED

06/11/2013

Continuous trademark protection

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