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Official data from USPTO

MORTLACH

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: US

Quick snapshot

MORTLACH

ST13

US500000079401633

Class

9, 41, 42

Filing

79401633

Registration

7691615

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

30

Latest update

04/03/2026

Classification

Registered

Trademark type

Word

Nice classes

9, 41, 42

Filing date

11/23/2023

Registration date

02/18/2025

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

02/18/2025

Last transaction

04/03/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Drawing code

4

Owner type

99

Owner location

GB

Examiner

STEINPFAD, SARAH E

Law office

N20

Current location

FILE REPOSITORY (FRANCONIA)

Holders and representatives

Holders

Diageo Scotland Limited

Representatives

Ritu Jain Diageo North America, Inc.

Technical classification

Nice Classes

Class 9Class 41Class 42

Vienna Codes

No Vienna codes available.

Goods and services

Class 9

Downloadable digital files of avatarsimages of avatarsphotographs of avatarsimage files of works of artvideos and audio recordings in the field of alcoholic and non-alcoholic beverage products used with blockchain technology authenticated by non-fungible tokens (NFTs); downloadable software for creatingmodifyingsharing images files of virtual goodsnamely non-alcoholic and alcoholic beveragesclothingfootwearheadwearfashion accessorieseyewearjewellery and handbags for use online and in online virtual worlds; downloadable computer software for interactive online games for use via a global computer network and through wireless networks and electronic devices; downloadable software for engaging in social networking and interacting with online communitiesaccessing and streaming multimedia entertainment contentfor providing access to an online virtual environmentdownloadable software in the nature of a mobile application for users to browse and perform electronic transactions of retail consumer goods; downloadable computer software for the creationproduction and modification of digital animated and non-animated designs and charactersavatarsdigital overlays and skins for access and use in online environmentsvirtual online environmentsextended reality virtual environments; downloadable computer software and downloadable mobile application software for providing access to digital electronic content and experiences in a virtual environment including a metaversevirtual realityaugmented realitymixed realityextended realitya combination thereof via an internet portal or other communication network; downloadable virtual and augmented reality software for providing access to digital electronic content and experiences pertaining to non-alcoholic and alcoholic beverages in a virtual environment; downloadable virtual reality softwaremobile application virtual reality software for playing computer games featuring virtual worlds; virtual reality headsets and glasses; electronic devices being computers adapted for use in online virtual worlds; downloadable virtual and augmented reality software for marketing alcoholic and non-alcoholic beverage products for educationlearningentertainment purpose; downloadable software and mobile application software for providing a virtual marketplace; downloadable software and downloadable mobile application software for generating cryptographic keys for receiving and spending crypto assets; downloadable computer software for managing cryptocurrency transactions using blockchain technology; downloadable computer programs for the creation and trade of digital assets using blockchain-based software technology; downloadable computer software and downloadable mobile application software enabling the authenticationownershipavailabilitysale and trading of digital assets; downloadable software and downloadable mobile application software for processing transactions related to crypto-assetsnon-fungible tokens and other application tokens; downloadable software and downloadable mobile application software for use in electronically tradingstoringsendingreceivingaccepting and transmitting crypto-assetsnon-fungible tokens and other digital tokens; downloadable computer software and downloadable mobile application software for viewing imagesvideos and content relating to beveragesgamingmusicclothingfootwearheadwearfashion accessorieseyewearjewellery and handbags; downloadable electronic loyalty cardsincentive cards and reward cards; downloadable epayment software to allow users to perform electronic business transactions via a global computer network; downloadable 3D animation software for creating digital animation and special effects of images; downloadable augmented reality software for providing access to digital electronic content and experiences pertaining to non-alcoholic and alcoholic beverages in a virtual environment; downloadable computer chatbot software for simulating conversations; downloadable computer software featuring intelligent assistants for replying to questions from online retail store customers related to alcoholic and non-alcoholic beverages to create enhanced user experiences in response to user inquiriesinstructionscommands

Class 41

Entertainment and educational servicesproviding on-linenon-downloadable virtual non-alcoholic and alcoholic beverages and clothingfootwearheadwearfashion accessorieseyewearjewellery and handbags for use in virtual environments for entertainment purposes; entertainment and educational services in the nature of organizingarranginghosting simulated live musical performances by avatars in virtual worlds for entertainment purposesart exhibition services and social entertainment events; virtual reality and interactive game services provided online from a global computer network and through wireless networks and electronic devices; hosting of virtual social entertainment events in the metaverse and virtual worlds; entertainment servicesprovision of online non-downloadable virtual goods in the nature of digital works of artphotographs of alcoholic beveragesvideosaudio recordings featuring alcoholic and non-alcoholic beverage products for use in virtual worlds created for entertainment purposes; entertainment servicesproviding online virtual reality game services featuring a virtual bar and restaurant offering virtual food and beverages; entertainment servicesconducting live and virtual workshopseducational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; providing entertainment information on-line relating to crypto-assets for entertainment purposes; production of educational and entertainment multimedia content for use in the metaversevirtual realityaugmented realitymixed realityextended realitya combination thereof.

Class 42

Providing temporary use of non-downloadable software for creating digital and virtual media namelydigital and virtual assets in the form of imagesphotosvideosfile containing textspreadsheetsslide decksrelating to contents stored digitally and virtually; providing temporary use of online non- downloadable software for creatingmodifyingsharing image files of virtual goods created with blockchain-based software technology and smart contractsin the nature of non-alcoholic and alcoholic beveragesclothingfootwearheadwearfashion accessorieseyewearjewellery and handbags for use online; creation online being graphic design of art works and digital images namelynon-alcoholic and alcoholic beverages and branded clothingfootwearheadwearfashion accessorieseyewearjewellery and handbags for use online; providing temporary use of non-downloadable computer software for creatingmanagingstoringaccessingsendingreceivingexchangingvalidating and selling digital assetsdigital collectiblesdigital tokens and non-fungible tokens (NFTs); authenticationissuancevalidation and administering of digital certificates; research and development of new virtual goods for others; authentication of intangible assets using blockchain technology; hosting of an interactive website and computer application software for virtual reality game services; computer system analysis; software as a service (SaaS) featuring software for the marketing of alcoholic and non-alcoholic beverage products; software creationdevelopmentprogramming and maintenance; electronic data storage via blockchain; data authentication in the field of alcoholic and non-alcoholic beverage products via blockchain; Providing online non-downloadable software development tools for creating blockchain-based applications provided by blockchain as a Service (BaaS); hosting a website featuring technology that enables internet users to createbookmarkannotatepublicly share data; software developmentprogramming and maintenance; website creation and maintenance; hosting computer websites; providing temporary use of non-downloadable software for creating technology that enables internet users to createbookmarkannotatepublicly share data; computer servicescreating an online virtual environment for exchanging virtual collectiblesvirtual goodsdigital files3D resources and tokens; providing temporary use of online non-downloadable cognitive computing software for marketing alcoholic and non-alcoholic beverage products; design and development of computer software for chatbots; providing temporary use of online non-downloadable computer software for simulating conversations; platform as a service (PaaS) featuring computer software platforms for operating AI customer service centers via chatbot; providing of online non-downloadable software for providing access to virtual collectiblesnon-fungible tokens and other application tokens

Publications

History of USPTO decisions and trademark events.

30 publications found

OPNX

NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB

01/22/2026

OPNS

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

01/07/2026

OPNR

NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB

01/07/2026

FINO

FINAL DECISION TRANSACTION PROCESSED BY IB

09/19/2025

FICS

FINAL DISPOSITION NOTICE SENT TO IB

09/02/2025

FIMP

FINAL DISPOSITION PROCESSED

09/02/2025

FICR

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

05/20/2025

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

02/18/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

02/18/2025

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

12/31/2024

PUBO

PUBLISHED FOR OPPOSITION

12/31/2024

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

12/25/2024

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

12/04/2024

XAEC

EXAMINER'S AMENDMENT ENTERED

12/04/2024

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

12/04/2024

GNEA

EXAMINERS AMENDMENT E-MAILED

12/04/2024

CNEA

EXAMINERS AMENDMENT -WRITTEN

12/04/2024

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

10/28/2024

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

10/28/2024

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

10/28/2024

RFNT

REFUSAL PROCESSED BY IB

09/15/2024

RFCS

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

08/27/2024

RFRR

REFUSAL PROCESSED BY MPU

08/27/2024

RFCR

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

08/25/2024

CNRT

NON-FINAL ACTION WRITTEN

08/24/2024

DOCK

ASSIGNED TO EXAMINER

08/17/2024

MAFR

APPLICATION FILING RECEIPT MAILED

08/16/2024

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

08/16/2024

LIMI

LIMITATION FROM ORIGINAL APPLICATION ENTERED

08/16/2024

REPR

SN ASSIGNED FOR SECT 66A APPL FROM IB

08/08/2024

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