NREP
NEW REPRESENTATIVE AT IB RECEIVED
08/08/2025
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Official data from USPTO
BRAND IDEA WHATEVER MAKES THE DIFFERENCE FOOD LOUNGE
Did you know this trademark is already registered in United States?
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Active USPTO registrationType: CombinedOffice: US
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
28
Latest update
08/09/2025
Classification
Registered
Trademark type
Combined
Nice classes
35, 43
Filing date
10/28/2016
Registration date
11/28/2017
Expiration date
-
Recommended action
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Next step
These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.
Complete case details
Structured fields from the responsible authority and the official record.
Status date
06/14/2024
Last transaction
08/09/2025
Responsible office
United States Patent and Trademark Office
Status code
709
Official register
Principal Register
Drawing code
3
Owner type
02
Owner location
IT
Examiner
RUTLAND, BARBARA
Law office
L10
Current location
PUBLICATION AND ISSUE SECTION
Mark description
The mark consists of the wording "BRAND IDEA" above the wording "WHATEVER MAKES THE DIFFERENCE" all in stylized font with these elements to the left of a rectangular carrier containing the wording "FOOD LOUNGE" in stylized lettering which is to the left of a fork, spoon, and knife and incomplete plate design.
Holders and representatives
Holders
BRAND IDEA di Paolo Maccaferri & C. S.n.c.
Representatives
Howard N. Aronson Lackenbach Siegel LLP
Technical classification
Nice Classes
Class 35Class 43
Vienna Codes
No Vienna codes available.
Goods and services
Class 35
Retail store services relating to food; retailing of culinary specialtiesretail distributorships in the field of foodretailing by direct solicitation by sales agents in the field of food; electronic commerce servicesproviding information about products via telecommunication networks for advertising and sales purposes; product demonstration and product display services
Class 43
Serving food and drinks; bar services; cafeterias; canteens; catering for the provision of food and beverages; delicatessens; fast-food restaurants and snack-bars; self-service restaurant services; serving food and drinks in restaurants and bars
Publications
History of USPTO decisions and trademark events.
28 publications found
INNT
TOTAL INVALIDATION PROCESSED BY THE IB
05/31/2025
INTS
TOTAL INVALIDATION OF REG EXT PROTECTION SENT TO IB
05/09/2025
INPC
INVALIDATION PROCESSED
05/09/2025
INTR
TOTAL INVALIDATION OF REG EXT PROTECTION CREATED
02/14/2025
C71T
CANCELLED SECTION 71
06/14/2024
REM3
COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED
11/28/2022
FINO
FINAL DECISION TRANSACTION PROCESSED BY IB
12/21/2018
XXSS
GENERIC MADRID TRANSACTION SENT TO IB
03/10/2018
XXCR
GENERIC MADRID TRANSACTION CREATED
03/10/2018
FICR
FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
02/28/2018
R.PR
REGISTERED-PRINCIPAL REGISTER
11/28/2017
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
09/12/2017
PUBO
PUBLISHED FOR OPPOSITION
09/12/2017
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
08/23/2017
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
08/04/2017
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
08/03/2017
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
08/02/2017
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
08/02/2017
RFNT
REFUSAL PROCESSED BY IB
04/08/2017
RFCS
NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
03/23/2017
RFRR
REFUSAL PROCESSED BY MPU
03/23/2017
RFCR
NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
03/22/2017
CNRT
NON-FINAL ACTION WRITTEN
03/21/2017
MAFR
APPLICATION FILING RECEIPT MAILED
03/17/2017
DOCK
ASSIGNED TO EXAMINER
03/13/2017
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
03/13/2017
REPR
SN ASSIGNED FOR SECT 66A APPL FROM IB
03/09/2017
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