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Official data from USPTO

CHOLULA

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

CHOLULA

ST13

US500000078831337

Class

30

Filing

78831337

Registration

3205626

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

51

Latest update

02/07/2026

Classification

Registered

Trademark type

Word

Nice classes

30

Filing date

03/07/2006

Registration date

02/06/2007

Expiration date

-

Recommended action

Perform a full collision analysis and validate classes before any filing or trademark investment.

Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

04/20/2017

Last transaction

02/07/2026

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

02/20/1988

First use in commerce

02/20/1988

Drawing code

4

Owner type

16

Owner location

Hunt Valley, MD

Examiner

GAYNOR, BARBARA ANNE

Law office

M60

Current location

GENERIC WEB UPDATE

Holders and representatives

Holders

SPICY LIQUID, LLC
SPICY LIQUID, INC.
SALAS DE JALISCO CACU, S.A. DE C.V.
Jose Cuervo, S.A. de C.V.

Representatives

Timothy M. Kenny Norton Rose Fulbright US LLP

Technical classification

Nice Classes

Class 30

Vienna Codes

No Vienna codes available.

Goods and services

Class 30

Hot saucedry seasonings

Publications

History of USPTO decisions and trademark events.

51 publications found

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

02/06/2026

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

03/07/2024

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

03/07/2024

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

03/07/2024

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

03/07/2024

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

03/07/2024

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

01/17/2024

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/17/2024

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/17/2024

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/17/2024

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

03/30/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

03/30/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

03/30/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

03/30/2022

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

03/30/2022

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

01/26/2021

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/26/2021

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/26/2021

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/26/2021

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

01/26/2021

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

12/09/2020

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

09/12/2019

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

09/12/2019

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

08/28/2019

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

04/24/2019

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

04/20/2017

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

04/20/2017

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

04/20/2017

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

04/20/2017

E89R

TEAS SECTION 8 & 9 RECEIVED

02/23/2017

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED

08/22/2013

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

08/22/2013

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

08/21/2013

815F

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

08/05/2013

E815

TEAS SECTION 8 & 15 RECEIVED

08/05/2013

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

10/28/2009

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

10/21/2009

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/14/2009

R.PR

REGISTERED-PRINCIPAL REGISTER

02/06/2007

PUBO

PUBLISHED FOR OPPOSITION

11/21/2006

NPUB

NOTICE OF PUBLICATION

11/01/2006

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

09/29/2006

ALIE

ASSIGNED TO LIE

09/28/2006

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

09/21/2006

ACEC

AMENDMENT FROM APPLICANT ENTERED

09/21/2006

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

08/25/2006

MAIL

PAPER RECEIVED

08/25/2006

CNRT

NON-FINAL ACTION MAILED

06/20/2006

CNRT

NON-FINAL ACTION WRITTEN

06/19/2006

DOCK

ASSIGNED TO EXAMINER

06/19/2006

NWAP

NEW APPLICATION ENTERED

03/15/2006

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