TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
06/07/2026
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Official data from USPTO
BEGIN SMART
Did you know this trademark is already registered in United States?
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Active USPTO registrationType: WordOffice: US
Quick snapshot
BEGIN SMART
ST13
US500000077093743Class
16, 41
Filing
77093743
Registration
3481351
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
59
Latest update
06/10/2026
Classification
Registered
Trademark type
Word
Nice classes
16, 41
Filing date
01/29/2007
Registration date
08/05/2008
Expiration date
-
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Next step
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Complete case details
Structured fields from the responsible authority and the official record.
Status date
09/20/2017
Last transaction
06/10/2026
Responsible office
United States Patent and Trademark Office
Status code
800
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
06/04/2008
First use in commerce
06/04/2008
Drawing code
4
Owner type
03
Owner location
NEW YORK, NY, US
Examiner
FARRELL, ANNE M
Law office
L50
Current location
GENERIC WEB UPDATE
Holders and representatives
Holders
HACHETTE BOOK GROUP, INC.
STERLING PUBLISHING CO., INC.
Begin Smart LLC
Representatives
Erin Hennessy AKERMAN LLP
Technical classification
Nice Classes
Class 16Class 41
Vienna Codes
No Vienna codes available.
Goods and services
Class 16
children's bookseducational books featuring a developmental program for children
Class 41
Book publishing services
Publications
History of USPTO decisions and trademark events.
59 publications found
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
06/07/2026
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
06/07/2026
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
02/05/2025
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
02/05/2025
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
02/05/2025
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
02/05/2025
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
02/05/2025
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
01/29/2025
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
01/23/2025
EWOR
TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
01/23/2025
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
01/23/2025
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
01/23/2025
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
01/23/2025
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
01/23/2025
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
06/23/2022
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
02/04/2022
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
01/25/2021
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
01/25/2021
ECDR
TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
01/25/2021
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
01/25/2021
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
01/25/2021
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
01/25/2021
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
09/24/2020
NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
09/20/2017
RNL1
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
09/20/2017
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
09/20/2017
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
09/18/2017
E89R
TEAS SECTION 8 & 9 RECEIVED
08/10/2017
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
08/05/2017
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
06/13/2017
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
06/13/2017
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
07/24/2015
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
07/24/2015
NA85
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
08/22/2013
C15A
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
08/22/2013
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
08/22/2013
815F
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
08/05/2013
E815
TEAS SECTION 8 & 15 RECEIVED
08/05/2013
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
07/31/2013
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
07/28/2010
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
07/28/2010
R.PR
REGISTERED-PRINCIPAL REGISTER
08/05/2008
REGV
LAW OFFICE REGISTRATION REVIEW COMPLETED
07/03/2008
CNPR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
07/02/2008
SUPC
STATEMENT OF USE PROCESSING COMPLETE
06/12/2008
IUAF
USE AMENDMENT FILED
06/05/2008
EISU
TEAS STATEMENT OF USE RECEIVED
06/05/2008
EX1G
SOU EXTENSION 1 GRANTED
10/29/2007
EXT1
SOU EXTENSION 1 FILED
10/29/2007
EEXT
SOU TEAS EXTENSION RECEIVED
10/29/2007
NOAM
NOA MAILED - SOU REQUIRED FROM APPLICANT
10/16/2007
PUBO
PUBLISHED FOR OPPOSITION
07/24/2007
NPUB
NOTICE OF PUBLICATION
07/04/2007
PREV
LAW OFFICE PUBLICATION REVIEW COMPLETED
06/21/2007
ALIE
ASSIGNED TO LIE
06/21/2007
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
05/23/2007
DOCK
ASSIGNED TO EXAMINER
05/16/2007
NWAP
NEW APPLICATION ENTERED
02/01/2007
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