Classe 9
Recorded and stored data, especially databases, recorded media and softwaresoftware platformssoftware, especially application softwarecomputer application software to facilitate the distribution of content and advertising to be used for promotional and marketing purposescomputer software platforms to provide interface connections for application programming for advertising networkscomputer application software for use in advertising and marketingcomputer software for data collection, data analysis, and user behavior trackinginformation technology and audio-visual, multimedia and photographic devicesdevices for recording, transmitting and reproducing sound, data and images, in particular gaming computers, game-oriented computers and multimedia computersgames softwarecomputer game software for use with online interactive gamesapparatus and equipment for the analog/digital conversion of sound and image signals, electrical and optical components for the input and output of sound and image, in particular for use in conjunction with computers and computer-controlled equipmentdata processing equipment and accessories [electrical and mechanical], in particular computers and computer hardware, computer peripherals, computer components and partselectrical circuits and circuit boardscomputer softwareparts and accessories for handheld and mobile digital electronic devices, included in this classparts and accessories for mobile telephones, included in this classapparatus and instruments for accumulating and storing electricitycomputer software for the placement of advertisementsartificial intelligence [AI] software for advertising automation and optimizationcomputer software for processing and managing marketing informationcomputer programs for use in web and mobile web advertising as well as web and mobile web traffic analysisdatabasescomputer gamessoftware in the form of internet gamescomputer programs and computer software for interactive games and for game programs for cell phones and wireless communication devicessoftware for the operation of video, computer and online games on multiple platformsmobile appsparts and accessories for all the aforesaid goods, included in this class
Classe 35
Advertising, marketing and promotional servicesadvertising and marketing, in particular on the internet and other new media, and via an online advertising platform for the display of electronic advertisingleasing of advertising space, especially on the internetadvertising services provided via a databasesadministrative support and data processing servicesdata processing, data systematisation and data managementadvertising, marketing and sales promotional consultancy, advisory and assistance servicesprovision and rental of advertising space, advertising time and advertising mediamanagement consulting, in particular business analysis and information services as well as market researchcommercial services and consumer information services, namely auctioneering servicesbusiness assistance, management and administrative servicesinitiation and execution of e-business transactions in global networks related to games such as computer games, PC and console games, computer software, computer accessories, peripherals and transport bags for these devices, as well as recorded musicinformation and advice in connection with the aforementioned serviceswholesale trade services, retail trade services and mail order services related to computer hardware and software, games for mobile devices, personal computers, consoles, tablet computers, computer programs for electronic games, downloadable programs for electronic games, software for electronic games, computer game programs, downloadable computer game programs, interactive game programs, interactive game software, operating system software (stored for computers), computer programs, stored computer software, mouse pads and computer accessories and protective carrying cases, especially for telephones and pocket computersbusiness analysis, research and information services, in particular collecting and systematizing business data, especially compiling business directories and creating information directories, site directories and other directories provided to third parties via global computer networks, compiling statistics related to advertising, systematizing data in computer databasesclipping services, namely compilation of topic-related press articlescollection, systematization, compilation and analysis of business data, statistics, information and information directories for commercial or advertising purposescollection, processing and analysis of advertising-relevant dataprovision of information on the aforementioned services, including the provision of consultant services in this regarddistribution of advertisementspublication of advertisements for third parties via the internetcustomer acquisition and care through mail order advertising (mailing)business management [for third parties]commercial information agency serviceslayout services for advertising purposesadvertising and digital marketing consulting, including strategy development, planning, sourcing, optimization, and evaluation of all forms of advertising and marketingplacement and distribution of advertisements, advertising and promotional materials, also via the internetdirect advertisingmarket analysis and researchdigital out-of-home advertisingprogrammatic advertisingconducting auctions and sales auctions on the internet in real timeproviding of advertising space on the internet, also for real-time advertisingconsultancy on the use of media, including so-called new media, for marketing purposesrental of advertising time in the mediaproviding location-based marketing and advertising services through a mobile advertising platform using mobile consumer data, namely providing retailers with location-based data on potential and actual consumerscomputerized point-of-sale data collection services for retailerscollection and systematization of information in computer databasescollection, processing and analysis of data relevant to advertisinganalysis of customer responses to advertisinganalysis of market research data and statisticsonline advertising in a computer networkdrafting and publication of advertising textsintermediary services relating to electronic advertising
Classe 36
Financial monetary and banking services, in particular investment services, financial information and advisory services and provision of financial datafinancial consultancy in relation to the buying and selling of businessesequity financingfinancial affairs related to participating in companiesequity financing for participation in companies and real estateprovision of equity capital to companiesfinancial consulting in the field of franchisingexecution of share transactions, brokerage and issuance of shares of companies, financial administration thereofinvestment portfolio management servicesequity capital investment businessfinancial managementfinance and investment portfolio managementfinancial planning and managementinvestment advisory, management, financial administration and brokerage servicesfinancial analysis and research servicesresearch and consultancy on financial matters
Classe 38
Telecommunication servicescomputer communication services and internet access servicesprovision of access to content, websites and portalsproviding access to platforms and portals on the internettelecommunication services provided via platforms and portals on the internet and other mediaoperation and rental of equipment for telecommunicationsprovision of chatlines, chat rooms and forums in the internetelectronic advertisement placement services [telecommunications services]allocation of access rights to telecommunications networksinformation and advice regarding telecommunicationsprocurement and/or provision of access to demand-side platformsproviding access to a platform for programmatic advertisingcomputer-aided transmission of messages and imageselectronic messaging and image transmissionelectronic transmission of data via a global computer networkmobile communicationrental of time to access a computer databaseprovision of access to application servicesprovision of access to a digital platform in the field of advertisingprovision of access to an advertising platform in the internet for the promotion of goods and services
Classe 42
Hosting services, software as a service (SaaS) and rental of softwaresoftware development, programming and implementationIT consultancy, advisory and information servicesrental of computer hardware and facilitiesprovision of an advertising platform with mobile applications as a service (MaaS) on a cloud basis for mobile devicesapplication service provider services, namely hosting, management, development, analysis and maintenance of applications, software and mobile platforms in the fields of advertising and marketingenabling the temporary online use of non-downloadable software for the distribution of advertising via telecommunications networksprovision of digital advertising technologies, namely platform as a service (PaaS) with computer software platforms for data management for digital advertising and for the operation of a self-service marketplace for digital advertising for use by advertisers, website operators, operators and similar data providers for the delivery of advertising to customerscomputer services, namely, providing a content portal and search engine for creating, searching, personalizing and organizing electronic content, user-generated information, advertising and other Internet information for display on mobile devices, televisions, computers, electronic scoreboards and digital monitorsdesign, drafting and development of computer hardware and softwarecomputer aided technical data analysissoftware as a service [SaaS] for advertising purposessoftware as a service [SaaS], namely the provision of a digital platform that enables users to design advertising campaignssoftware as a service [SaaS], namely the provision of a digital platform that enables users to target advertising to specific consumers and/or to be perceived via specific devices and mediasoftware as a service [SaaS], namely the provision of a digital platform to enable user trackingplatform as a service [PaaS]electronic data storage for digital text, data, image, audio and video worksconsultancy in the design and development of computer hardwarecomputer software consultancy, consulting services in the field of multimedia and audio-visual softwarecomputer programmingconsulting services in the development of computer systems, databases and applicationsprovision of computer hardware and software information over a global computer network or the Internetdesign services, in particular design, conception, creation, maintenance, updating and care of websites, design of computer databases, graphic design, graphic services, computer system designdatabase development servicesprovision of temporary use of non-downloadable online software for users to program audio, video, text, and other multimedia content, including games, music, concerts, videos, radio, television, news, sports, cultural events, and entertainment-related broadcastsproviding search engines for the Internet to obtain data through a global computer networkhosting of platforms on the Internetdigital imaging services, namely creating computer graphics (digital imaging)scientific and technological services and related research and design services, in particular in the field of marketing research and consulting as well as in the field of corporate communicationstechnological consulting and services in the field of artificial intelligencecomputer systems analysis and data science services [computer science]creation and design of information directories based on a website for third parties [IT services]development of computer hardware, including computer platformsinformation and technical advice in connection with the aforementioned servicesapplication service provider services (ASP)services of application service providerplatform as a service [PaaS], in particular with non-downloadable computer software for the creation, formatting, optimization and delivery of advertising via the Internettechnical project management in the field of electronic data processingcomputer system analysis, namely tracking and measurement of Internet and mobile Internet activitycreation, development, programming and design of computer programs and software, especially for computer games and video gamessoftware as a service platforms for gaming [SaaS]design and maintenance of web sites for third partiesadvise, assist, design, provide information and research with respect to all of the foregoing, including (but not limited to) all of the foregoing provided via portals, websites and web pages and including (but not limited to) all of the foregoing provided via telecommunications networks, online and via the Internet and the world wide web
Classe 45
Legal advice relating to franchisinglicensing services, in particular licensing of franchising concepts and industrial property rights, software and computer programs, and license management