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Official data from USPTO

THE SELECTED

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

THE SELECTED

ST13

US500000099312540

Class

35, 42

Filing

99312540

Registration

8166389

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

11

Latest update

03/11/2026

Trademark type

Combined

Nice classes

35, 42

Filing date

07/31/2025

Registration date

03/10/2026

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

03/10/2026

Last transaction

03/11/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

First use anywhere

2018-10-00

First use in commerce

2018-10-00

Drawing code

3

Owner type

16

Owner location

Houston, TX, US

Examiner

EINSTEIN, MATTHEW T

Law office

M60

Current location

FILE REPOSITORY (FRANCONIA)

Mark description

The mark consists of the word "the" appearing in a stylized font and underlined. Directly below appears the word "SELECTED" in a stylized font.

Holders and representatives

Holders

The Selected Brand Group LLC

Representatives

Kristin Grant GRANT ATTORNEYS AT LAW PLLC

Technical classification

Nice Classes

Class 35Class 42

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Arranging and conducting marketing promotional events for others; Business management consulting; Business strategy development services; Concept and brand development services for corporate clients; Consulting services in the field of internet marketing; Development of marketing strategies and concepts; Development of advertising concepts; Marketing services; Promotional marketing services; Development of marketing strategiesconcepts and tacticsaudience developmentbrand awarenessonline community building and digital word of mouth communications; Advertising services; Advertising servicescreating corporate and brand identity for others; Branding servicesconsultingdevelopmentmanagement and marketing of brands for businesses and/or individuals; Brand evaluation services; Producing promotional videotapesvideo discsaudio visual recordings; Brand concept and brand development services for corporate clients; Creating advertising material; Creative marketing plan development services

Class 42

Graphic design of marketing materials; Website design and development for others; Providing graphic and multimedia design services for the purpose of promoting the goods and services of others

Publications

History of USPTO decisions and trademark events.

11 publications found

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

03/10/2026

R.PR

REGISTERED-PRINCIPAL REGISTER

03/10/2026

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

01/20/2026

PUBO

PUBLISHED FOR OPPOSITION

01/20/2026

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

01/14/2026

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

12/17/2025

DOCK

ASSIGNED TO EXAMINER

12/15/2025

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

12/10/2025

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

12/10/2025

MAFR

APPLICATION FILING RECEIPT MAILED

07/31/2025

NWAP

NEW APPLICATION ENTERED

07/31/2025

Continuous trademark protection

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