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Official data from USPTO

WHICH EMOTION WILL YOU CHOOSE

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

WHICH EMOTION WILL YOU CHOOSE

ST13

US500000099294534

Class

3

Filing

99294534

Registration

8078540

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

17

Latest update

12/23/2025

Trademark type

Word

Nice classes

3

Filing date

07/21/2025

Registration date

12/23/2025

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

12/23/2025

Last transaction

12/23/2025

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Foreign priority

Drawing code

4

Owner type

33

Owner location

Paris, FR

Examiner

PATEL, SHEENA KAPOOR

Law office

L60

Current location

FILE REPOSITORY (FRANCONIA)

Holders and representatives

Holders

L'OREAL

Representatives

Dyan Finguerra-DuCharme Pryor Cashman LLP

Technical classification

Nice Classes

Class 3

Vienna Codes

No Vienna codes available.

Goods and services

Class 3

Perfumes; Toilet waters; Eaux de cologne; Deodorant for personal use; Fragranced body care preparationsbody shower gels

Publications

History of USPTO decisions and trademark events.

17 publications found

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

12/23/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

12/23/2025

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

11/04/2025

PUBO

PUBLISHED FOR OPPOSITION

11/04/2025

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

10/29/2025

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

10/02/2025

XAEC

EXAMINER'S AMENDMENT ENTERED

10/02/2025

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

10/02/2025

GNEA

EXAMINERS AMENDMENT E-MAILED

10/02/2025

CNEA

EXAMINERS AMENDMENT -WRITTEN

10/02/2025

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

09/30/2025

GNRT

NON-FINAL ACTION E-MAILED

09/30/2025

CNRT

NON-FINAL ACTION WRITTEN

09/30/2025

DOCK

ASSIGNED TO EXAMINER

08/22/2025

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

07/21/2025

MAFR

APPLICATION FILING RECEIPT MAILED

07/21/2025

NWAP

NEW APPLICATION ENTERED

07/21/2025

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