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Official data from USPTO

THE GENERALS CIRCLE

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

THE GENERALS CIRCLE

ST13

US500000099254434

Class

35

Filing

99254434

Registration

8339185

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

18

Latest update

07/07/2026

Trademark type

Combined

Nice classes

35

Filing date

06/26/2025

Registration date

07/07/2026

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

07/07/2026

Last transaction

07/07/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

09/01/2025

First use in commerce

09/01/2025

Drawing code

3

Owner type

99

Owner location

Stockholm, SE

Examiner

WEIGLE, KATHERINE CONNOLLY

Law office

L10

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of the word "THE" on top of the word "GENERALS" on top of the word "CIRCLE" all to the right of a half circle design made of elongated triangles in the shape of a fan.

Holders and representatives

Holders

Swedish Match North Europe AB

Representatives

Tamar Niv Bessinger Fross Zelnick Lehrman & Zissu, P.C.

Technical classification

Nice Classes

Class 35

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Administration of a customer loyalty program which provides rewards in the nature of coupon offersmerchandisetravelevent access upon completion of a series of engagement tasks

Publications

History of USPTO decisions and trademark events.

18 publications found

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

07/07/2026

R.PR

REGISTERED-PRINCIPAL REGISTER

07/07/2026

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

06/17/2026

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

06/17/2026

SUPC

STATEMENT OF USE PROCESSING COMPLETE

06/11/2026

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

06/11/2026

IUAF

USE AMENDMENT FILED

03/04/2026

EISU

TEAS STATEMENT OF USE RECEIVED

03/04/2026

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

02/10/2026

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

12/16/2025

PUBO

PUBLISHED FOR OPPOSITION

12/16/2025

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

12/10/2025

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

11/14/2025

DOCK

ASSIGNED TO EXAMINER

11/14/2025

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

11/03/2025

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

11/03/2025

MAFR

APPLICATION FILING RECEIPT MAILED

06/26/2025

NWAP

NEW APPLICATION ENTERED

06/26/2025

Continuous trademark protection

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