ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
08/12/2026
Back to search
Official data from USPTO
BETTER FRAGRANCE
Did you know this trademark is already registered in United States?
Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.
Active USPTO registrationType: CombinedOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
24
Latest update
08/12/2026
Trademark type
Combined
Nice classes
3
Filing date
04/08/2025
Registration date
04/14/2026
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
04/14/2026
Last transaction
08/12/2026
Responsible office
United States Patent and Trademark Office
Status code
700
Official register
Supplemental Register
Filing basis
Intent to use
First use anywhere
01/15/2026
First use in commerce
01/15/2026
Drawing code
5
Owner type
16
Owner location
TOTOWA, NJ, US
Examiner
LEHKER, DAWN FELDMAN
Law office
N90
Current location
FILE REPOSITORY (FRANCONIA)
Mark description
The mark consists of the literal element "BETTER FRAGRANCE" written in a stylized font.
Holders and representatives
Holders
3B INTERNATIONAL LIMITED LIABILITY COMPANY
3B INTERNATIONAL LLC
M. K. (pessoa física)
Representatives
Andrea Gorrie LegalForce RAPC Worldwide, P.C.
Technical classification
Nice Classes
Class 3
Vienna Codes
No Vienna codes available.
Goods and services
Class 3
Perfumes; Eau de toilette; Eau de parfum; Non-medicated skin care preparationbody mist; Body lotion; Scented room sprays
Publications
History of USPTO decisions and trademark events.
24 publications found
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
08/05/2026
NRCS
NOTICE OF REGISTRATION CONFIRMATION EMAILED
04/14/2026
R.SR
REGISTERED-SUPPLEMENTAL REGISTER
04/14/2026
EWAF
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
03/20/2026
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
03/20/2026
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
03/20/2026
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
03/20/2026
CNTA
APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER
03/17/2026
IUAA
USE AMENDMENT ACCEPTED
03/17/2026
DOCK
ASSIGNED TO EXAMINER
03/16/2026
AUPC
AMENDMENT TO USE PROCESSING COMPLETE
03/09/2026
IUAF
USE AMENDMENT FILED
03/09/2026
EAAU
TEAS AMENDMENT OF USE RECEIVED
03/09/2026
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
03/09/2026
XELG
APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
12/08/2025
XELR
APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
12/08/2025
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
09/08/2025
GNRT
NON-FINAL ACTION E-MAILED
09/08/2025
CNRT
NON-FINAL ACTION WRITTEN
09/08/2025
DOCK
ASSIGNED TO EXAMINER
09/04/2025
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
08/25/2025
MAFR
APPLICATION FILING RECEIPT MAILED
04/08/2025
NWAP
NEW APPLICATION ENTERED
04/08/2025
Continuous trademark protection
Get notified about every new filing that threatens BETTER FRAGRANCE or your mark.
Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.