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Official data from USPTO

B BREAD REWARDS

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

B BREAD REWARDS

ST13

US500000098617446

Class

9, 35, 36, 42

Filing

98617446

Registration

7980652

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

19

Latest update

10/14/2025

Trademark type

Combined

Nice classes

9, 35, 36, 42

Filing date

06/25/2024

Registration date

10/14/2025

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

10/14/2025

Last transaction

10/14/2025

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

First use anywhere

2023-09-00

First use in commerce

2023-09-00

Drawing code

3

Owner type

03

Owner location

Columbus, OH, US

Examiner

SMITH, REBECCA A

Law office

M10

Current location

FILE REPOSITORY (FRANCONIA)

Mark description

The mark consists of a stylized letter "B" inside a shaded circle, with the words "BREAD" and "REWARDS" in lowercase letters to the right of the circle..

Holders and representatives

Holders

BREAD FINANCIAL PAYMENTS, INC.

Representatives

Martin J. Miller Porter Wright Morris & Arthur LLP

Technical classification

Nice Classes

Class 9Class 35Class 36Class 42

Vienna Codes

No Vienna codes available.

Goods and services

Class 9

magnetically encoded credit cards; encoded electronic chip cards for use as credit cards; encoded smart cards embedded with transponders and containing programming used to function as credit cards; downloadable software and applications for facilitating and administering bankingfinancing of purchasesconsumer lendingcredit account managementpayment by credit carddebit cardvirtual payment methodelectronic funds transfer serviceselectronic payment servicestransaction authentication servicesroutingauthorization and settlement servicesfraud detection and control services; downloadable software for enabling the electronic transfer of funds made via electronic paymentscredit carddebit card

Class 35

promoting the sale of credit cards and credit accounts by means of loyalty and incentive award programs; business administration of consumer loyalty programs

Class 36

financing and loan services; financing loans for online consumers; financing of purchases; consumer lending services; consumer purchase financing; online consumer purchase financing; issuing of credit cards and credit accounts; financial administration of credit card accounts and credit accounts; credit card and credit account authorization services for consumers; credit card and credit account transaction processing services; credit card and credit account payment processing services; providing cash and other rebates for credit card use as part of a customer loyalty program; loyalty program payment processing services

Class 42

providing temporary use of non-downloadable software and applications for facilitating and administering bankingloansfinancing of purchasesconsumer lendingloan applicationscredit card applicationscredit and loan account managementpayment by credit carddebit cardvirtual payment methodelectronic funds transfer serviceselectronic payment services transaction authentication servicesroutingauthorization and settlement servicesfraud detection and control services; providing temporary use of online non-downloadable software for enabling the electronic transfer of funds made via electronic paymentscredit carddebit card

Publications

History of USPTO decisions and trademark events.

19 publications found

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

10/14/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

10/14/2025

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

08/26/2025

PUBO

PUBLISHED FOR OPPOSITION

08/26/2025

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

08/20/2025

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

07/24/2025

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

07/23/2025

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

07/22/2025

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

07/22/2025

DOCK

ASSIGNED TO EXAMINER

06/03/2025

XELG

APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED

04/22/2025

XELR

APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED

04/22/2025

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

01/22/2025

GNRT

NON-FINAL ACTION E-MAILED

01/22/2025

CNRT

NON-FINAL ACTION WRITTEN

01/22/2025

DOCK

ASSIGNED TO EXAMINER

01/21/2025

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

01/19/2025

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

01/19/2025

NWAP

NEW APPLICATION ENTERED

06/25/2024

Continuous trademark protection

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