NRCC
NOTICE OF REGISTRATION CONFIRMATION EMAILED
05/05/2026
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Official data from USPTO
TRU TO YOU
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Active USPTO registrationType: CombinedOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
35
Latest update
05/05/2026
Trademark type
Combined
Nice classes
35, 41, 42
Filing date
10/19/2023
Registration date
05/05/2026
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
05/05/2026
Last transaction
05/05/2026
Responsible office
United States Patent and Trademark Office
Status code
700
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
2022-01-00
First use in commerce
2022-01-00
Drawing code
3
Owner type
16
Owner location
Minneapolis, MN, US
Examiner
SCHLEGELMILCH, JONATHON A
Law office
L80
Current location
PUBLICATION AND ISSUE SECTION
Mark description
The mark consists of the stylized wording TRU TO YOU below the design of an arc surrounding a check mark with a dot above.
Holders and representatives
Holders
TruChoice Financial Group, LLC
Representatives
Mindi M. Richter Shumaker, Loop & Kendrick, LLP
Technical classification
Nice Classes
Class 35Class 41Class 42
Vienna Codes
No Vienna codes available.
Goods and services
Class 35
Advertisingmarketingpromotion services; providing sales leads and referrals in the fields of insurance and annuities; Brand development services for corporate and individual clients; Providing salesmarketingbusiness management consulting and strategy information and marketing materials in the field of financeinsuranceannuities
Class 41
Educational servicesproviding onlinenon-downloadable webinarsarticlesnewsletterswhite papersvlogsvideos in the field of insurance and annuities; Education servicesworkshopsseminarsconferencescoachingtrainingclasses in the field of insurance and annuitiesprintable materials distributed therewith
Class 42
Providing an onlinenon-downloadable computer platform for managingoperatingmarketingdeveloping insurance agency business; Providing an onlinenon-downloadable computer platform for managingoperatingmarketingdeveloping insurance agency business featuring tools and resources in the nature of business and compliance formsannuity and life insurance product informationelectronic annuity and life insurance application processing and trackingelectronic contractingcommission trackingcustomizable website templatesmarketing materials; Providing customized online non-downloadable computer platforms for use in the field of financeinsuranceannuitiesfor business managementoperationmarketingdevelopment; Software as a Service (SAAS) servicessoftware for managingoperatingmarketingdeveloping insurance agency business
Publications
History of USPTO decisions and trademark events.
35 publications found
R.PR
REGISTERED-PRINCIPAL REGISTER
05/05/2026
SUNA
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
04/10/2026
CNPR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
04/10/2026
SUPC
STATEMENT OF USE PROCESSING COMPLETE
04/10/2026
AITU
CASE ASSIGNED TO INTENT TO USE PARALEGAL
04/08/2026
IUAF
USE AMENDMENT FILED
10/28/2025
EISU
TEAS STATEMENT OF USE RECEIVED
10/28/2025
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
10/10/2025
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
10/10/2025
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
10/10/2025
NOAM
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
05/06/2025
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
03/11/2025
PUBO
PUBLISHED FOR OPPOSITION
03/11/2025
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
03/05/2025
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
02/13/2025
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
02/12/2025
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
02/12/2025
ERFR
TEAS REQUEST FOR RECONSIDERATION RECEIVED
02/12/2025
GNFN
NOTIFICATION OF FINAL REFUSAL EMAILED
11/12/2024
GNFR
FINAL REFUSAL E-MAILED
11/12/2024
CNFR
FINAL REFUSAL WRITTEN
11/12/2024
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
10/07/2024
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
10/07/2024
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
10/07/2024
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
09/25/2024
XELG
APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
09/09/2024
XELR
APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
09/09/2024
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
06/07/2024
GNRT
NON-FINAL ACTION E-MAILED
06/07/2024
CNRT
NON-FINAL ACTION WRITTEN
06/07/2024
DOCK
ASSIGNED TO EXAMINER
06/04/2024
MDSM
NOTICE OF DESIGN SEARCH CODE E-MAILED
10/28/2023
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
10/27/2023
NWAP
NEW APPLICATION ENTERED
10/23/2023
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