SUGAR POP

Mark description

The mark consists of the words "SUGAR POP" with the word "SUGAR" centered above the word "POP" where the word "POP" is situated between the lower extended portions of the letters 'S' and 'R' of the word "SUGAR" and the letter 'O' is displaced downward by the letter 'G' in "SUGAR". The words "SUGAR" and "POP" are presented in an original bubbly font. The letter 'S' is adorned with a unicorn horn protruding from the upper right curve of the letter 'S' and extending at a slight upward angle and to the center line of the mark. The upper counter-space of the letter 'G' and the counter-space of the letter 'A' in the word "SUGAR" are formed by hearts. The lower counter-space of the letter 'G' in the word "SUGAR" and the counter-space of the letter 'O' in the word "POP" form an exclamation point. The counter-spaces of the letters 'P' in the word "POP" are formed by five-pointed stars. Three five-pointed stars are situated above the right half of the word "SUGAR", filling negative space.