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Official data from USPTO

TOTAL

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

TOTAL

ST13

US500000097311502

Class

3, 21

Filing

97311502

Registration

7340637

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

39

Latest update

07/30/2026

Trademark type

Combined

Nice classes

3, 21

Filing date

03/14/2022

Registration date

03/26/2024

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

03/26/2024

Last transaction

07/30/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

01/01/2023

First use in commerce

01/01/2023

Drawing code

3

Owner type

03

Owner location

New York, NY, US

Examiner

HAYS, CANDACE W

Law office

M10

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of the word "TOTAL" in a gold color and a stylized incomplete circle with a border of vertical colored bars changing from yellow to gold to orange to red and pink to violet to indigo to blue to green. The color white represents background, outlining, shading, and/or transparent area and is not part of the mark.

Holders and representatives

Holders

Colgate-Palmolive Company

Representatives

Melanie Jennison Colgate-Palmolive Company

Technical classification

Nice Classes

Class 3Class 21

Vienna Codes

No Vienna codes available.

Goods and services

Class 3

Non-medicated toothpastenon-medicated mouthwash

Class 21

Toothbrushes

Publications

History of USPTO decisions and trademark events.

39 publications found

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

07/29/2026

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

07/29/2026

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/29/2026

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/29/2026

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

07/29/2026

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

07/29/2026

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

03/26/2024

R.PR

REGISTERED-PRINCIPAL REGISTER

03/26/2024

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

02/22/2024

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

02/21/2024

SUPC

STATEMENT OF USE PROCESSING COMPLETE

01/24/2024

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

01/23/2024

IUAF

USE AMENDMENT FILED

01/04/2024

EISU

TEAS STATEMENT OF USE RECEIVED

01/04/2024

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

10/14/2023

EX1G

SOU EXTENSION 1 GRANTED

10/12/2023

EXT1

SOU EXTENSION 1 FILED

10/12/2023

EEXT

SOU TEAS EXTENSION RECEIVED

10/12/2023

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

04/18/2023

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

02/21/2023

PUBO

PUBLISHED FOR OPPOSITION

02/21/2023

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

02/01/2023

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

01/14/2023

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

01/04/2023

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

01/04/2023

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

01/04/2023

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

01/03/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/03/2023

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

01/03/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/03/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/03/2023

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

01/03/2023

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

12/10/2022

GNRT

NON-FINAL ACTION E-MAILED

12/10/2022

CNRT

NON-FINAL ACTION WRITTEN

12/10/2022

DOCK

ASSIGNED TO EXAMINER

12/03/2022

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

03/19/2022

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

03/18/2022

NWAP

NEW APPLICATION ENTERED

03/17/2022

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