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Official data from USPTO

LUV

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

LUV

ST13

US500000090981563

Class

35, 36

Filing

90981563

Registration

8023805

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

82

Latest update

11/23/2025

Trademark type

Word

Nice classes

35, 36

Filing date

03/03/2021

Registration date

11/11/2025

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

11/11/2025

Last transaction

11/23/2025

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

01/25/2023

First use in commerce

01/25/2023

Drawing code

4

Owner type

03

Owner location

CORAL GABLES, FL

Examiner

HETZEL,DANNEAN

Law office

L60

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

Luv Inc.
Luv Inc.

Representatives

Matthew Field Smith Gambrell & Russell LLP

Technical classification

Nice Classes

Class 35Class 36

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Providing incentive award programs for customers through issuance and processing of loyalty points for purchase of a company's goods and services; providing customer loyalty reward programs through issuanceprocessingredemption of loyalty points redeemable for goods or services

Class 36

Customer loyalty reward program payment processing services; providing financial services relating to the transfer of customer loyalty rewardsproviding electronic transfer of a virtual currency for use by members of an on-line community via a global computer network; providing electronic transfer of a virtual currency for use by members of an on-line community via a global computer network

Publications

History of USPTO decisions and trademark events.

82 publications found

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

11/18/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

11/18/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

11/18/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

11/18/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

11/18/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

11/18/2025

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

11/11/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

11/11/2025

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

10/20/2025

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

10/20/2025

SUPC

STATEMENT OF USE PROCESSING COMPLETE

10/09/2025

DPCC

DIVISIONAL PROCESSING COMPLETE

10/09/2025

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

10/08/2025

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

09/03/2025

IUAF

USE AMENDMENT FILED

04/15/2025

DRRR

DIVISIONAL REQUEST RECEIVED

04/15/2025

ERTD

TEAS REQUEST TO DIVIDE RECEIVED

04/15/2025

EISU

TEAS STATEMENT OF USE RECEIVED

04/15/2025

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

10/15/2024

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

08/20/2024

PUBO

PUBLISHED FOR OPPOSITION

08/20/2024

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

07/31/2024

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

07/11/2024

XAEC

EXAMINER'S AMENDMENT ENTERED

07/11/2024

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

07/11/2024

GNEA

EXAMINERS AMENDMENT E-MAILED

07/11/2024

CNEA

EXAMINERS AMENDMENT -WRITTEN

07/11/2024

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

07/10/2024

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

07/10/2024

ERFR

TEAS REQUEST FOR RECONSIDERATION RECEIVED

07/10/2024

GNS1

NOTIFICATION OF SUBSEQUENT FINAL EMAILED

04/10/2024

GNSF

SUBSEQUENT FINAL EMAILED

04/10/2024

CFRC

SUBSEQUENT FINAL REFUSAL WRITTEN

04/10/2024

ATRV

ATTORNEY REVIEW COMPLETED

04/10/2024

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

04/01/2024

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

04/01/2024

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

04/01/2024

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

04/01/2024

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

04/01/2024

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

04/01/2024

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

04/01/2024

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

02/22/2024

GNRT

NON-FINAL ACTION E-MAILED

02/22/2024

CNRT

NON-FINAL ACTION WRITTEN

02/22/2024

ZZZX

PREVIOUS ALLOWANCE COUNT WITHDRAWN

02/21/2024

PBCR

WITHDRAWN FROM PUB - OG REVIEW QUERY

02/20/2024

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

01/31/2024

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

01/31/2024

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

01/31/2024

ALIE

ASSIGNED TO LIE

01/31/2024

ERFR

TEAS REQUEST FOR RECONSIDERATION RECEIVED

09/11/2023

GNFN

NOTIFICATION OF FINAL REFUSAL EMAILED

09/06/2023

GNFR

FINAL REFUSAL E-MAILED

09/06/2023

CNFR

FINAL REFUSAL WRITTEN

09/06/2023

RCCK

SUSPENSION CHECKED - TO ATTORNEY FOR ACTION

08/24/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

08/02/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

08/02/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

08/02/2023

ERSI

TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED

07/24/2023

RCSC

REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED

02/06/2023

RCSC

REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED

06/08/2022

GNS3

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

11/08/2021

GNSL

LETTER OF SUSPENSION E-MAILED

11/08/2021

CNSL

SUSPENSION LETTER WRITTEN

11/08/2021

GNS3

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

11/04/2021

GNSL

LETTER OF SUSPENSION E-MAILED

11/04/2021

CNSL

SUSPENSION LETTER WRITTEN

11/04/2021

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

10/29/2021

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

10/28/2021

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

10/28/2021

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

09/28/2021

GNRT

NON-FINAL ACTION E-MAILED

09/28/2021

CNRT

NON-FINAL ACTION WRITTEN

09/28/2021

DOCK

ASSIGNED TO EXAMINER

09/24/2021

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

09/08/2021

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

09/08/2021

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

09/08/2021

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

06/02/2021

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

03/17/2021

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

03/17/2021

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

03/17/2021

NWAP

NEW APPLICATION ENTERED

03/06/2021

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