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Official data from USPTO

EAST

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

EAST

ST13

US500000090766597

Class

14, 18, 25, 35

Filing

90766597

Registration

7110129

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

39

Latest update

04/07/2026

Trademark type

Word

Nice classes

14, 18, 25, 35

Filing date

06/10/2021

Registration date

07/18/2023

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

07/18/2023

Last transaction

04/07/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Foreign priority

Drawing code

4

Owner type

99

Owner location

LONDON, GB

Examiner

BUSH, KAREN K

Law office

L80

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

ADENA BRANDS LIMITED
East Heritage 1994 Limited

Representatives

Maria A. Savio GOTTLIEB, RACKMAN & REISMAN, P.C.

Technical classification

Nice Classes

Class 14Class 18Class 25Class 35

Vienna Codes

No Vienna codes available.

Goods and services

Class 14

Articles made of or coated with precious metal or their alloysjewellery and watches; precious and semi-precious stones; jewellery; costume jewellery; imitation jewellery; jewellery charmsbeads for making jewellery and jewellery boxes; cuff linkstie pinstie clips; ornamental lapel pins; brooches being jewellery and lapel badges of precious metal; jewellery chains and clasps; earringsnecklaces; bracelets; rings; watch and fitted jewellery pouches; component parts for jewellery; horological and chronometric instruments; watches; clocks; statues or statuettes of precious metal

Class 18

Leather and imitations of leather; animal skins and hides; luggagetravel bags and travel cases; purses; wallets; luggage tags; credit card holders; garment bags for travel; reusable shopping bags; pocket books; vanity cases and bags sold empty; beauty cases sold empty; cosmetic and toiletry bagssold empty; notecasesbusiness card cases; umbrellas and parasols; walking sticks; belts; harnesses; collarsleashes and clothing for animals

Class 25

Clothingbathing suitsbathrobesbikinisblazersblousesbodysuitscardiganscoatsdressesdungareesgiletsgownsjacketsjeansjerseysjumpersnightwearpantspajamasshirtsshortsskirtsslackssweatersswimweartee shirtstrouserstops as clothingunderwearfootwearheadwearsportsweartracksuitsshortst-shirtspolo shirtsswimwearwetsuitsski suitsleotardstrouserspantsundergarment; leisurewearbathing suitsbathrobesbikinisblazersblousesbodysuitscardiganscoatsdressesdungareesgiletsgownsjacketsjeansjerseysjumpersnightwearpantspajamasshirtsshortsskirtsslackssweatersswimweartee shirtstrouserstops as clothingunderwear; beachwearnightwearswimwearunderclothingunderwearbath robesslippersscarvesglovesbelts being clothingsocksface masks being headwear; money belts

Class 35

Advertising; promotion services; business managementorganization and administration; the provision of information and advice in relation to the establishment and operation of retail services and franchising; provision of advice and assistance in the selection of goods; demonstration of goods; distribution of samples for publicity purposes; administration and management of customer loyalty and incentive schemes; Retail store services featuring clothingfootwearheadwearsportswearleisurewearbeachwearnightwearswimwearunderclothingunderwearbath robesslippersscarvesglovesbeltssockseye masksface masksfashion accessories; Retail store services featuring articles made of or coated with precious metal or their alloysprecious and semi-precious stonesjewellerycostume jewelleryimitation jewelleryjewellery charmsbeads and boxescuff linkstie pinstie clipsornamental pinsbrooches and badgesjewellery chains and claspsearringsnecklacesbraceletsringswatch and jewellery pouchescomponent parts for jewelleryhorological and chronometric instrumentswatchesclocksstatues or statuettes of precious metal; Retail store services featuring leather and imitations of leatheranimal skins and hidesluggagebags and casespurseswalletsmoney beltsluggage tagspassport holderscard holdersgarment bagsshopping bagspocket booksvanity cases and bags sold emptybeauty cases sold emptycosmetic and toiletry bagssold emptynotecasesumbrellas and parasolswalking sticksbeltsharnessescollarsleashes and clothing for animalscoverspouches and cases for carrying matches; Retail store services featuring keyrings and keychains including those made from textileeyewearcoverscases and skins for electronic devicesbook covershair ornamentshair fastening articlestiaras; Retail store services featuring household and kitchen utensilscosmetic and toilet utensils and bathroom articleshomewarefurniturelightinghousehold linentextilescushionsdecorative items for domestic usevasesfigurinesbasketsstorage boxes and trunksmatch box covers and pouchesmirrorsgarden-waretablewarecookwarebeveragewarebarware and containers; Retail store services featuring food and beverages; Retail bakery shops; Retail store services featuring non-medicated cosmetics and toiletry preparationsperfumerycolognesessential oilsskincare preparationshaircare preparationscleaning preparations; Retail store services featuring subscription boxes containing fashionbeauty and homeware products; Retail store services featuring stationerydiariescalendarsbuntingbannersmagazinesbooks and notepads; The bringing togetherfor the benefit of othersof a variety of goodsenabling customers to conveniently view and purchase those goods from an online site specialising in the marketing of clothingfootwearheadgearfashion accessorieshomewares and beauty products

Publications

History of USPTO decisions and trademark events.

39 publications found

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

04/06/2026

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

04/06/2026

ECDR

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

04/06/2026

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

04/06/2026

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

04/06/2026

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

04/06/2026

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

04/06/2026

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

07/18/2023

R.PR

REGISTERED-PRINCIPAL REGISTER

07/18/2023

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

05/02/2023

PUBO

PUBLISHED FOR OPPOSITION

05/02/2023

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

04/12/2023

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

03/29/2023

XAEC

EXAMINER'S AMENDMENT ENTERED

03/29/2023

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

03/29/2023

GNEA

EXAMINERS AMENDMENT E-MAILED

03/29/2023

CNEA

EXAMINERS AMENDMENT -WRITTEN

03/29/2023

ZZZX

PREVIOUS ALLOWANCE COUNT WITHDRAWN

03/29/2023

PBCR

WITHDRAWN FROM PUB - OG REVIEW QUERY

03/21/2023

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

03/09/2023

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

03/08/2023

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

03/08/2023

GNS2

NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED

03/08/2023

GNSI

INQUIRY TO SUSPENSION E-MAILED

03/08/2023

CNSI

SUSPENSION INQUIRY WRITTEN

03/08/2023

ERSI

TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED

01/06/2023

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

11/16/2022

GNS3

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

09/02/2022

GNSL

LETTER OF SUSPENSION E-MAILED

09/02/2022

CNSL

SUSPENSION LETTER WRITTEN

09/02/2022

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

08/26/2022

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

08/26/2022

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

08/26/2022

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

03/03/2022

GNRT

NON-FINAL ACTION E-MAILED

03/03/2022

CNRT

NON-FINAL ACTION WRITTEN

03/03/2022

DOCK

ASSIGNED TO EXAMINER

03/01/2022

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

08/31/2021

NWAP

NEW APPLICATION ENTERED

06/14/2021

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