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Official data from USPTO

LIFESTYLE LIFE WE'RE HUMAN, JUST LIKE YOU.

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

LIFESTYLE LIFE WE'RE HUMAN, JUST LIKE YOU.

ST13

US500000088961363

Class

36

Filing

88961363

Registration

6243961

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

17

Latest update

01/13/2026

Trademark type

Combined

Nice classes

36

Filing date

06/12/2020

Registration date

01/12/2021

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

01/12/2021

Last transaction

01/13/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

First use anywhere

02/07/2020

First use in commerce

02/07/2020

Drawing code

3

Owner type

03

Owner location

Rockville, MD

Examiner

SABLE, ERIC

Law office

M80

Current location

PUBLICATION AND ISSUE SECTION

Mark description

THE MARK CONSISTS OF "LIFESTYLE LIFE WE'RE HUMAN, JUST LIKE YOU" IN STYLIZED FONT. A DESIGN OF A THREE-QUARTERS CIRCLE APPEARS TO THE RIGHT OF "LIFESTYLE LIFE". BELOW "LIFESTYLE LIFE" AND THE CIRCLE DESIGN IS "WE'RE HUMAN, JUST LIKE YOU".

Holders and representatives

Holders

Benefits Insurance Group, Inc.

Representatives

Ben Natter HAUG PARTNERS LLP

Technical classification

Nice Classes

Class 36

Vienna Codes

No Vienna codes available.

Goods and services

Class 36

Insurance brokerage services

Publications

History of USPTO decisions and trademark events.

17 publications found

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

01/12/2026

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/20/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/20/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/20/2022

R.PR

REGISTERED-PRINCIPAL REGISTER

01/12/2021

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

10/27/2020

PUBO

PUBLISHED FOR OPPOSITION

10/27/2020

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

10/07/2020

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

09/17/2020

XAEC

EXAMINER'S AMENDMENT ENTERED

09/17/2020

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

09/17/2020

GNEA

EXAMINERS AMENDMENT E-MAILED

09/17/2020

CNEA

EXAMINERS AMENDMENT -WRITTEN

09/17/2020

DOCK

ASSIGNED TO EXAMINER

09/16/2020

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

07/10/2020

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

07/09/2020

NWAP

NEW APPLICATION ENTERED

06/16/2020

Continuous trademark protection

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