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Official data from USPTO

THE BRIGHT SIDE

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

THE BRIGHT SIDE

ST13

US500000088939621

Class

41

Filing

88939621

Registration

6351957

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

24

Latest update

05/19/2026

Trademark type

Word

Nice classes

41

Filing date

05/29/2020

Registration date

05/18/2021

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

05/18/2021

Last transaction

05/19/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

First use anywhere

04/23/2020

First use in commerce

04/23/2020

Drawing code

4

Owner type

03

Owner location

Detroit, MI, US

Examiner

IN, SUNG HYUN

Law office

L30

Current location

TMEG LAW OFFICE 103

Holders and representatives

Holders

Ally Financial Inc.

Representatives

Scott S. Havlick Holland & Hart LLP

Technical classification

Nice Classes

Class 41

Vienna Codes

No Vienna codes available.

Goods and services

Class 41

entertainment services in the nature of developmentcreationproductiondistributionpost-production of an online-onlydigital video series featuring non-fictional inspirational stories of communities and individuals

Publications

History of USPTO decisions and trademark events.

24 publications found

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

05/18/2026

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

02/25/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

02/25/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

02/25/2022

COC.

CORRECTION UNDER SECTION 7 - PROCESSED

12/28/2021

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

11/13/2021

ES7R

TEAS SECTION 7 REQUEST RECEIVED

06/20/2021

CHPN

POST PUBLICATION AMENDMENT – NOT ENTERED

05/25/2021

APET

ASSIGNED TO PETITION STAFF

05/19/2021

R.PR

REGISTERED-PRINCIPAL REGISTER

05/18/2021

EPPA

TEAS POST PUBLICATION AMENDMENT RECEIVED

03/04/2021

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

03/02/2021

PUBO

PUBLISHED FOR OPPOSITION

03/02/2021

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

02/10/2021

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

01/24/2021

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

12/29/2020

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

12/28/2020

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

12/28/2020

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

06/26/2020

GNRT

NON-FINAL ACTION E-MAILED

06/26/2020

CNRT

NON-FINAL ACTION WRITTEN

06/26/2020

DOCK

ASSIGNED TO EXAMINER

06/22/2020

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

06/18/2020

NWAP

NEW APPLICATION ENTERED

06/02/2020

Continuous trademark protection

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