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Official data from USPTO

LIFE STARTS @65! ENROLL NOW! MEDICARE PLANS TEL. 1-833-SWEET65 [email protected]

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

LIFE STARTS @65! ENROLL NOW! MEDICARE PLANS TEL. 1-833-SWEET65 CONTACT@SWEET65.COM

ST13

US500000088937612

Class

35, 36

Filing

88937612

Registration

6270169

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

26

Latest update

02/17/2026

Trademark type

Combined

Nice classes

35, 36

Filing date

05/28/2020

Registration date

02/16/2021

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

02/16/2021

Last transaction

02/17/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

First use anywhere

05/20/2020

First use in commerce

05/20/2020

Drawing code

3

Owner type

01

Owner location

Brooklyn, NY

Examiner

BECKER, JOSEPH RAPHAEL

Law office

M80

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of a red rectangle around a light rectangle around a blue rectangle, all of which are framed around the entire mark. Inside of this frame is a large stylized image of Uncle Sam pointing. Uncle Sam is wearing an off-white hat that has a blue band with an off-white star in the center with the letter "A" in the word "STARTS" being superimposed on the star, an off-white shirt, a blue jacket and red tie. On the jacket's lapel is a light square, inside of which are blue and red curved lines depicting the outline of a heart. The word "SWEET" is arched over the heart, the wording "65" is inside the heart, and the word "BABYBOOMERS" is under the heart, and all of this wording is in red, stylized, and lowercase. Also inside the rectangle frame are the words "LIFE STARTS @65!" in gold across the top, by Uncle Sam's hat. Under that is the wording "ENROLL NOW!" in blue. Under Uncle Sam is the wording "MEDICARE PLANS" in blue, and below that, "TEL. 1-833-SWEET65" in blue, and below that, "[email protected]" in gold. All of the white in the mark, including the white square on the lapel and the white rectangle frame, represents background space and is not claimed as a feature of the mark.

Holders and representatives

Holders

Shendelman, Leonid

Representatives

Martin W. Schiffmiller KIRSCHSTEIN ISRAEL SCHIFFMILLER & PIERONI, P.C.

Technical classification

Nice Classes

Class 35Class 36

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Marketing of insurance services on behalf of third parties

Class 36

Insurance brokerage services

Publications

History of USPTO decisions and trademark events.

26 publications found

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

02/16/2026

R.PR

REGISTERED-PRINCIPAL REGISTER

02/16/2021

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

12/01/2020

PUBO

PUBLISHED FOR OPPOSITION

12/01/2020

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

11/11/2020

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

10/27/2020

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

09/30/2020

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

09/30/2020

ERFR

TEAS REQUEST FOR RECONSIDERATION RECEIVED

09/30/2020

GNFN

NOTIFICATION OF FINAL REFUSAL EMAILED

09/29/2020

GNFR

FINAL REFUSAL E-MAILED

09/29/2020

CNFR

FINAL REFUSAL WRITTEN

09/29/2020

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

09/16/2020

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

09/16/2020

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

09/16/2020

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

09/11/2020

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

09/10/2020

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

09/10/2020

GEAN

NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED

09/04/2020

GEAP

EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED

09/04/2020

EPEN

COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY

09/04/2020

CPEA

EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED

09/04/2020

DOCK

ASSIGNED TO EXAMINER

08/29/2020

MDSM

NOTICE OF DESIGN SEARCH CODE E-MAILED

06/19/2020

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

06/18/2020

NWAP

NEW APPLICATION ENTERED

06/01/2020

Continuous trademark protection

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