THE ORIGINAL TENDERLOIN TRUCK SAINT LOUIS NEW YORK · CHICAGO

Mark description

The mark consists of the stylized design of an eyball outlined in pale yellow appearing on a solid black background with the eyeball being decorated with pale yellow Victorian flourish markings; a solid maroon read concentric circle outlined in pale yellow appears in the center portion of the eyeball with the inner portion consisting of a solid black circle that is decorated with pale yellow Victorian flourish markings; the eyeball is divided in the middle by a solid maroon red banner outlined in gold, then black, then pale yellow and containg the pale yellow wording "TENDERLOIN TRUCK" which is outlined in gold; the white wording "THE ORIGINAL" and "ST LOUIS" appears in the maroon red concentric circle; a gold wheat design appears on the left portion between the two words "THE" and "ST"; a gold wheat design appears on the right portion between the two words "ORIGINAL " and "LOUIS"; a solid maroon red arch shaped banner outlined in gold appears above the eyeball and contains the white wording "NEW YORK" and "CHICAGO" with a white solid dot in between; the wording "NEW YORK" and "CHICAGO" is flanked by a rearing gold lion on each end; a pale yellow decorative Victorian flourish marking appears above the maroon red arch; all of the foregoring appearing on a solid black background.