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Official data from USPTO

ALETHEIA TRUTH BE TOLD.

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

ALETHEIA TRUTH BE TOLD.

ST13

US500000088780277

Class

35, 41

Filing

88780277

Registration

6603584

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

39

Latest update

02/05/2026

Trademark type

Combined

Nice classes

35, 41

Filing date

01/31/2020

Registration date

12/28/2021

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

12/28/2021

Last transaction

02/05/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

12/20/2020

First use in commerce

12/20/2020

Drawing code

3

Owner type

03

Owner location

DALLAS, TX

Examiner

CALLOWAY, CHRISTINA DENISE

Law office

N40

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of a motion mark of sequential stills showing a progression from the top left to the bottom left, moving from left to right In the first still is a line art scales of justice consisting of one center vertical line bisected by one short horizontal line at its bottom and one long horizontal line at its top that connects on each side to the tops of two isosceles triangles, one on each side of the center vertical line. In the second still the horizontal lines tilt clockwise as the horizontal lines disconnect from the center vertical line. The third still shows the horizontal lines spinning clockwise around the center vertical line while the two isosceles triangles merge towards one another and the center vertical line. The fourth still shows the horizontal lines merge into the center vertical line so that only the two triangles overlapping one another while bisected by the center vertical line remain. In the fifth still, the word "ALETHEIA" underneath the symbol and phrase "TRUTH BE TOLD." underneath the word "ALETHEIA" fade into view and appear underneath the transformed symbol. The mountainous forest rectangular background in the motion mark is not claimed as a feature of the mark and is intended to show background only

Holders and representatives

Holders

ALETHEIA MARKETING AND MEDIA, INC.
J.Mc Strategies LLC

Representatives

James R. Gourley Carstens, Allen & Gourley, LLP

Technical classification

Nice Classes

Class 35Class 41

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

Business consultancy and advisory servicesbusiness management and organization consultancyprofessional business consultancy and advisory services focusing on the goals and expectations of both employees and employers

Class 41

Personal coaching services in the field of career advancement; Professional coaching services in the field of professional development; Life coaching services in the field of personal development; Life coaching services in the field of career development

Publications

History of USPTO decisions and trademark events.

39 publications found

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

12/15/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

12/15/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

12/15/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

12/15/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

12/15/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

12/15/2025

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

04/24/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

12/28/2021

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

11/23/2021

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

11/22/2021

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

11/05/2021

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

11/05/2021

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

10/31/2021

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

08/30/2021

GNRT

NON-FINAL ACTION E-MAILED

08/30/2021

CNRT

SU - NON-FINAL ACTION - WRITTEN

08/30/2021

SUPC

STATEMENT OF USE PROCESSING COMPLETE

08/09/2021

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

08/09/2021

IUAF

USE AMENDMENT FILED

07/28/2021

EISU

TEAS STATEMENT OF USE RECEIVED

07/28/2021

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

01/30/2021

EX1G

SOU EXTENSION 1 GRANTED

01/28/2021

EXT1

SOU EXTENSION 1 FILED

01/28/2021

EEXT

SOU TEAS EXTENSION RECEIVED

01/28/2021

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

07/28/2020

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

06/02/2020

PUBO

PUBLISHED FOR OPPOSITION

06/02/2020

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

05/13/2020

ALIE

ASSIGNED TO LIE

04/23/2020

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

04/15/2020

XAEC

EXAMINER'S AMENDMENT ENTERED

04/15/2020

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

04/15/2020

GNEA

EXAMINERS AMENDMENT E-MAILED

04/15/2020

CNEA

EXAMINERS AMENDMENT -WRITTEN

04/15/2020

DOCK

ASSIGNED TO EXAMINER

04/08/2020

DOCK

ASSIGNED TO EXAMINER

02/21/2020

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

02/06/2020

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

02/05/2020

NWAP

NEW APPLICATION ENTERED

02/04/2020

Continuous trademark protection

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