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Official data from USPTO

HAPPY DAY BRANDS

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

HAPPY DAY BRANDS

ST13

US500000088468809

Class

30

Filing

88468809

Registration

5944006

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

18

Latest update

02/21/2026

Trademark type

Combined

Nice classes

30

Filing date

06/11/2019

Registration date

12/24/2019

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

12/24/2019

Last transaction

02/21/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

First use anywhere

04/16/2013

First use in commerce

04/16/2013

Drawing code

3

Owner type

03

Owner location

Eagle, ID, US

Examiner

BEDNARZ, DUSTIN THOMAS

Law office

N30

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of a graphic circle to depict a cookie with a bite taken out of it and crumbs with a mouth with the stylized words "happy day" centered on the first line underneath the cookie graphic with the stylized word "brands" centered on the second line.

Holders and representatives

Holders

Happy Day Food Group, Inc.

Representatives

Bradlee Frazer Hawley Troxell Ennis & Hawley LLP

Technical classification

Nice Classes

Class 30

Vienna Codes

No Vienna codes available.

Goods and services

Class 30

Oatmeal; Rolled oats and wheat; Edible Flour; Instant pancake mixeshotcake mixes; Cookies and cookie mixes; Crepe mixes; Mixes for making quick breadsmuffinsbiscuitspastriesbrownies; Black tea; Caffeine-free coffee; Chai tea; Chocolate; Chocolate and chocolates; Chocolate bark containing ground coffee beans; Chocolate bars; Chocolate candies; Chocolate covered fruit; Chocolate covered nuts; Chocolate covered roasted coffee beans; Chocolate powder; Chocolates and chocolate based ready to eat candies and snacks; Coffee; Coffee and tea; Coffee beans; Confectioneriessnack foodschocolate; Filled chocolate; Fruit teas; Green tea; Ground coffee beans; Hot chocolate; Iced coffee; Iced tea; Instant coffee; Instant tea; Japanese green tea; Milk chocolate; Oolong tea; Roasted coffee beans; Sage tea; Snack foodschocolate-based snack foods; Sugar-coated coffee beans; Tea; Tea bags; Tea extracts; Tea for infusions; Unroasted coffee

Publications

History of USPTO decisions and trademark events.

18 publications found

PUM1

OFFICE ACTION ISSUED POU1

02/20/2026

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

02/13/2026

E815

TEAS SECTION 8 & 15 RECEIVED

12/29/2025

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

12/24/2024

R.PR

REGISTERED-PRINCIPAL REGISTER

12/24/2019

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

10/08/2019

PUBO

PUBLISHED FOR OPPOSITION

10/08/2019

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

09/18/2019

XAEC

EXAMINER'S AMENDMENT ENTERED

09/05/2019

ALIE

ASSIGNED TO LIE

09/05/2019

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

09/05/2019

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

09/05/2019

GNEA

EXAMINERS AMENDMENT E-MAILED

09/05/2019

CNEA

EXAMINERS AMENDMENT -WRITTEN

09/05/2019

DOCK

ASSIGNED TO EXAMINER

09/03/2019

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

06/25/2019

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

06/24/2019

NWAP

NEW APPLICATION ENTERED

06/14/2019

Continuous trademark protection

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