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Official data from USPTO

EL

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

EL

ST13

US500000087756593

Class

5, 32

Filing

87756593

Registration

6029708

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

40

Latest update

08/22/2025

Trademark type

Combined

Nice classes

5, 32

Filing date

01/16/2018

Registration date

04/07/2020

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

05/20/2025

Last transaction

08/22/2025

Responsible office

United States Patent and Trademark Office

Status code

701

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

03/01/2019

First use in commerce

03/01/2019

Drawing code

5

Owner type

16

Owner location

MUSCATINE, IA

Examiner

SHANAHAN, PATRICK

Current location

Historical data usage

Mark description

The mark consists of a stylized "E" to the upper right with a stylized "L" to the lower left.

Holders and representatives

Holders

KENT CONSUMER BRANDS AMERICAS, LLC
KENT PRECISION FOODS GROUP, INC.
SQWINCHER HOLDINGS, LLC
T. C. (pessoa física)

Representatives

Glenn S. Bacal BACAL LAW GROUP, P.C.

Technical classification

Nice Classes

Class 5Class 32

Vienna Codes

No Vienna codes available.

Goods and services

Class 5

Electrolyte drinks for medical purposes; Electrolytes for medical use; Powder used in the preparation of electrolyte drinks for medical purposes to treat dehydration and replenish electrolytes and to monitor consumption of calories and carbohydrates; Electrolyte replacement solutions

Class 32

Electrolyte drinks in the nature of non-carbonated isotonic beverages; Non-carbonated isotonic electrolytic beverages; Concentrates for making non-carbonated isotonic electrolytic beverages and fruit flavored drinks with water; Sports and energy drinks; Sports drinkselectrolyte beverages; Hydration beveragesperformancerecovery and energy drinks; Concentrates used in the preparation of sports hydration drinksperformancerecovery and energy drinks; Powders used in the preparation of sports hydration drinksperformancerecovery and energy drinks; Thirst quenching non-carbonated isotonic electrolytic beverages; Powder for use in the preparation of electrolyte beverages; Powder concentrate for use in preparation of sports drinks; Powders for use in preparation of electrolyte replacement drinks; Powders for use in preparation of drinks for avoiding dehydration and heat stress in an industrial environment

Publications

History of USPTO decisions and trademark events.

40 publications found

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

08/14/2025

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

08/06/2025

NA15

SEC. 15 ACKNOWLEDGEMENT - E-MAILED

05/20/2025

NAS8

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

05/20/2025

15AK

REGISTERED - SEC. 15 ACKNOWLEDGED

05/20/2025

8.OK

REGISTERED - SEC. 8 (6-YR) ACCEPTED

05/20/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

05/19/2025

ES8R

TEAS SECTION 8 RECEIVED

04/16/2025

E15R

TEAS SECTION 15 RECEIVED

04/16/2025

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

04/07/2025

R.PR

REGISTERED-PRINCIPAL REGISTER

04/07/2020

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

03/06/2020

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

03/05/2020

SUPC

STATEMENT OF USE PROCESSING COMPLETE

02/14/2020

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

02/14/2020

IUAF

USE AMENDMENT FILED

01/30/2020

EISU

TEAS STATEMENT OF USE RECEIVED

01/30/2020

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/23/2019

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/16/2019

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

08/07/2019

EX2G

SOU EXTENSION 2 GRANTED

08/05/2019

EXT2

SOU EXTENSION 2 FILED

08/05/2019

EEXT

SOU TEAS EXTENSION RECEIVED

08/05/2019

EXRA

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

01/22/2019

EX1G

SOU EXTENSION 1 GRANTED

01/18/2019

EXT1

SOU EXTENSION 1 FILED

01/18/2019

EEXT

SOU TEAS EXTENSION RECEIVED

01/18/2019

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

08/07/2018

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

06/12/2018

PUBO

PUBLISHED FOR OPPOSITION

06/12/2018

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

05/23/2018

ALIE

ASSIGNED TO LIE

05/03/2018

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

04/25/2018

XAEC

EXAMINER'S AMENDMENT ENTERED

04/25/2018

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

04/25/2018

GNEA

EXAMINERS AMENDMENT E-MAILED

04/25/2018

CNEA

EXAMINERS AMENDMENT -WRITTEN

04/25/2018

DOCK

ASSIGNED TO EXAMINER

04/25/2018

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

01/28/2018

NWAP

NEW APPLICATION ENTERED

01/19/2018

Continuous trademark protection

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