NA85
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
07/25/2026
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Official data from USPTO
THE GENIUS OF PLAY
Did you know this trademark is already registered in United States?
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Active USPTO registrationType: CombinedOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
54
Latest update
07/25/2026
Trademark type
Combined
Nice classes
35, 41, 42
Filing date
10/17/2016
Registration date
06/23/2020
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
07/25/2026
Last transaction
07/25/2026
Responsible office
United States Patent and Trademark Office
Status code
702
Official register
Principal Register
First use anywhere
11/18/2014
First use in commerce
11/18/2014
Drawing code
5
Owner type
03
Owner location
NEW YORK, NY, US
Examiner
WINTER, MELISSA S
Current location
Historical data usage
Mark description
The mark consists of the wording "THE GENIUS OF PLAY" in stylized form.
Holders and representatives
Holders
THE TOY ASSOCIATION, INC.
Toy Industry Association, Inc.
Representatives
Douglas N. Masters LOEB & LOEB LLP
Technical classification
Nice Classes
Class 35Class 41Class 42
Vienna Codes
No Vienna codes available.
Goods and services
Class 35
Providing an internet website featuring recommendations for children's toys
Class 41
Providing online newsletters featuring ideastipsresearch and news in the field of children's play; providing expert advice on the value of children's play as it relates to child educational and social development; providing an internet website featuring educational news and information relating to the history of toysthe history of children's playchild educational and social developmentideas for children's playeducational benefits of children's play
Class 42
Providing research on the value of play and child development; computer servicescreating an on-line community related to children's play and child development for users to participate in discussionsget feedback from their peersform virtual communitiesengage in social networkingget expert tipsenter sweepstakes
Publications
History of USPTO decisions and trademark events.
54 publications found
C15A
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
07/25/2026
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
07/25/2026
E815
TEAS SECTION 8 & 15 RECEIVED
04/21/2026
REM1
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
06/23/2025
R.PR
REGISTERED-PRINCIPAL REGISTER
06/23/2020
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
04/07/2020
PUBO
PUBLISHED FOR OPPOSITION
04/07/2020
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
03/18/2020
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
02/28/2020
DOCK
ASSIGNED TO EXAMINER
02/03/2020
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
12/21/2019
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
12/20/2019
ERFR
TEAS REQUEST FOR RECONSIDERATION RECEIVED
12/20/2019
GNFN
NOTIFICATION OF FINAL REFUSAL EMAILED
06/20/2019
GNFR
FINAL REFUSAL E-MAILED
06/20/2019
CNFR
FINAL REFUSAL WRITTEN
06/20/2019
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
05/30/2019
AMPX
PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
05/30/2019
PARI
TEAS VOLUNTARY AMENDMENT RECEIVED
05/30/2019
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
05/29/2019
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
05/28/2019
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
05/28/2019
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
11/26/2018
GNRT
NON-FINAL ACTION E-MAILED
11/26/2018
CNRT
NON-FINAL ACTION WRITTEN
11/26/2018
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
10/02/2018
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
10/01/2018
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
10/01/2018
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
04/02/2018
GNRT
NON-FINAL ACTION E-MAILED
04/02/2018
CNRT
NON-FINAL ACTION WRITTEN
04/02/2018
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
02/15/2018
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
02/14/2018
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
02/14/2018
GPRN
NOTIFICATION OF PRIORITY ACTION E-MAILED
11/11/2017
GPRA
PRIORITY ACTION E-MAILED
11/11/2017
CPRA
PRIORITY ACTION WRITTEN
11/11/2017
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
10/10/2017
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
10/09/2017
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
10/09/2017
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
05/24/2017
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
04/10/2017
GNRT
NON-FINAL ACTION E-MAILED
04/10/2017
CNRT
NON-FINAL ACTION WRITTEN
04/10/2017
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
03/11/2017
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
03/10/2017
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
03/10/2017
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
02/01/2017
GNRT
NON-FINAL ACTION E-MAILED
02/01/2017
CNRT
NON-FINAL ACTION WRITTEN
02/01/2017
DOCK
ASSIGNED TO EXAMINER
01/25/2017
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
10/21/2016
NWAP
NEW APPLICATION ENTERED
10/20/2016
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