(11) 98705-3426
TrademarkIQ iconTrademarkIQ
Back to search
Official data from USPTO

I SMELL

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

I SMELL

ST13

US500000086739953

Class

14

Filing

86739953

Registration

4945571

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

44

Latest update

10/28/2025

Trademark type

Combined

Nice classes

14

Filing date

08/28/2015

Registration date

04/26/2016

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

10/06/2025

Last transaction

10/28/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

08/03/2010

First use in commerce

10/20/2010

Drawing code

3

Owner type

16

Owner location

ShenZhen,GuangDong, CN

Examiner

LEE,IN PYO

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of a design resembling the letter S with a vertical line piercing through the bottom half of the letter, all in the color white. Underneath appears the literal element "I SMELL" in white capital letters with a small design element in white resembling an inverted heart presented between "I" and "SMELL", all on a black background.

Holders and representatives

Holders

Shenzhen Auto-vox Technology Co. Ltd

Representatives

Justin Lampel LAMPEL LAW, P.C.

Technical classification

Nice Classes

Class 14

Vienna Codes

No Vienna codes available.

Goods and services

Class 14

Bracelets; Brooches; Charms; Earrings; Hat ornaments of precious metal; Jewel chains; Jewelry; Jewelry ornaments; Necklaces; Ornamental pins; Paste jewelry; Pearls; Pins being jewelry; Rings; Wristwatches

Publications

History of USPTO decisions and trademark events.

44 publications found

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

10/06/2025

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

10/06/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

10/06/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

10/06/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

06/16/2025

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

06/11/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

06/11/2025

ECDR

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

06/11/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

06/11/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

06/11/2025

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

04/26/2025

NAS8

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

10/21/2021

8.OK

REGISTERED - SEC. 8 (6-YR) ACCEPTED

10/21/2021

EROP

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

10/15/2021

PUM1

OFFICE ACTION ISSUED POU1

06/09/2021

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

06/08/2021

ES8R

TEAS SECTION 8 RECEIVED

06/02/2021

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

05/27/2021

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

05/27/2021

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

05/27/2021

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

05/27/2021

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

05/27/2021

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

04/26/2021

R.PR

REGISTERED-PRINCIPAL REGISTER

04/26/2016

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

02/09/2016

PUBO

PUBLISHED FOR OPPOSITION

02/09/2016

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

01/20/2016

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

01/05/2016

ALIE

ASSIGNED TO LIE

12/29/2015

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

10/16/2015

XAEC

EXAMINER'S AMENDMENT ENTERED

10/16/2015

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

10/16/2015

GNEA

EXAMINERS AMENDMENT E-MAILED

10/16/2015

CNEA

EXAMINERS AMENDMENT -WRITTEN

10/16/2015

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

10/08/2015

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

10/08/2015

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

10/08/2015

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

10/05/2015

GNRT

NON-FINAL ACTION E-MAILED

10/05/2015

CNRT

NON-FINAL ACTION WRITTEN

10/05/2015

DOCK

ASSIGNED TO EXAMINER

10/01/2015

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

09/02/2015

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

09/01/2015

NWAP

NEW APPLICATION ENTERED

09/01/2015

Continuous trademark protection

Get notified about every new filing that threatens I SMELL or your mark.

Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.