NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
11/15/2025
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Official data from USPTO
DKNY BE DESIRED 100% PURE NEW YORK
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Active USPTO registrationType: CombinedOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
38
Latest update
02/27/2026
Trademark type
Combined
Nice classes
3
Filing date
03/27/2015
Registration date
04/26/2016
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
11/15/2025
Last transaction
02/27/2026
Responsible office
United States Patent and Trademark Office
Status code
800
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
11/30/2015
First use in commerce
11/30/2015
Drawing code
3
Owner type
03
Owner location
New York, NY, US
Examiner
BULLOFF, TOBY ELLEN
Current location
PUBLICATION AND ISSUE SECTION
Mark description
The mark consists of an oval design with the letters "DKNY" at the top of the oval, the wording "BE DESIRED" in the middle of the oval, placed in between two black horizontal lines, and the wording "100% PURE NEW YORK" at the bottom of the oval. The colors black, white and gray represent background, outlining, shading and/or transparent areas and are not part of the mark.
Holders and representatives
Holders
Gabrielle Studio, Inc.
Representatives
Robert J. English Cowan, Liebowitz & Latman, P.C.
Technical classification
Nice Classes
Class 3
Vienna Codes
No Vienna codes available.
Goods and services
Class 3
Fragrances for personal use ; Non-medicated skin care preparations
Publications
History of USPTO decisions and trademark events.
38 publications found
RNL1
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
11/15/2025
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
11/15/2025
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
11/15/2025
E89R
TEAS SECTION 8 & 9 RECEIVED
07/30/2025
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
04/26/2025
NA85
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
10/24/2022
C15A
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
10/24/2022
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
10/24/2022
E815
TEAS SECTION 8 & 15 RECEIVED
04/26/2022
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
01/31/2022
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
01/31/2022
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
01/31/2022
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
01/31/2022
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
01/31/2022
REM1
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
04/26/2021
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
08/26/2020
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
07/27/2018
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
07/27/2018
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
05/31/2016
R.PR
REGISTERED-PRINCIPAL REGISTER
04/26/2016
SUNA
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
03/19/2016
CNPR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
03/18/2016
SUPC
STATEMENT OF USE PROCESSING COMPLETE
03/17/2016
AITU
CASE ASSIGNED TO INTENT TO USE PARALEGAL
03/14/2016
IUAF
USE AMENDMENT FILED
02/08/2016
EISU
TEAS STATEMENT OF USE RECEIVED
02/08/2016
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
01/24/2016
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
01/24/2016
NOAM
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
10/13/2015
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
08/18/2015
PUBO
PUBLISHED FOR OPPOSITION
08/18/2015
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
07/29/2015
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
07/01/2015
DOCK
ASSIGNED TO EXAMINER
06/30/2015
MDSC
NOTICE OF DESIGN SEARCH CODE E-MAILED
04/08/2015
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
04/07/2015
NWAP
NEW APPLICATION ENTERED
03/31/2015
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