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Official data from USPTO

WOW!

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

WOW!

ST13

US500000086578051

Class

35

Filing

86578051

Registration

5218984

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

45

Latest update

06/07/2026

Trademark type

Combined

Nice classes

35

Filing date

03/26/2015

Registration date

06/06/2017

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

09/29/2023

Last transaction

06/07/2026

Responsible office

United States Patent and Trademark Office

Status code

702

Official register

Principal Register

First use anywhere

02/13/2011

First use in commerce

02/13/2011

Drawing code

3

Owner type

03

Owner location

Emeryville, CA, US

Examiner

NGUYEN, NICOLE A

Law office

L70

Current location

TMEG LAW OFFICE 107

Mark description

The mark consists of the word "WOW" with an exclamation point and the "o" as a swirl.

Holders and representatives

Holders

GROCERY OUTLET INC.

Representatives

SUSAN B. MEYER Gordon Rees Scully Mansukhani LLP

Technical classification

Nice Classes

Class 35

Vienna Codes

No Vienna codes available.

Goods and services

Class 35

retail and wholesale grocery store services

Publications

History of USPTO decisions and trademark events.

45 publications found

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

06/06/2026

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

09/29/2023

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

09/29/2023

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

09/29/2023

E815

TEAS SECTION 8 & 15 RECEIVED

03/29/2023

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

03/01/2023

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

06/06/2022

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/03/2019

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

11/07/2018

R.PR

REGISTERED-PRINCIPAL REGISTER

06/06/2017

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

05/04/2017

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

05/03/2017

SUPC

STATEMENT OF USE PROCESSING COMPLETE

03/10/2017

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

03/07/2017

IUAF

USE AMENDMENT FILED

02/22/2017

EISU

TEAS STATEMENT OF USE RECEIVED

02/22/2017

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

01/03/2017

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

11/08/2016

PUBO

PUBLISHED FOR OPPOSITION

11/08/2016

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

10/19/2016

EXPT

EXPARTE APPEAL TERMINATED

09/29/2016

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

09/29/2016

JURT

JURISDICTION RESTORED TO EXAMINING ATTORNEY

09/07/2016

GEA1

NOTIFICATION OF ACTION DENYING REQ FOR RECON E-MAILED

07/01/2016

GECD

ACTION DENYING REQ FOR RECON E-MAILED

07/01/2016

CNCF

ACTION CONTINUING FINAL - COMPLETED

07/01/2016

EXPI

EX PARTE APPEAL-INSTITUTED

06/10/2016

JURT

JURISDICTION RESTORED TO EXAMINING ATTORNEY

06/10/2016

EXAF

EXPARTE APPEAL RECEIVED AT TTAB

06/10/2016

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

06/09/2016

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

06/08/2016

ERFR

TEAS REQUEST FOR RECONSIDERATION RECEIVED

06/08/2016

GNFN

NOTIFICATION OF FINAL REFUSAL EMAILED

12/16/2015

GNFR

FINAL REFUSAL E-MAILED

12/16/2015

CNFR

FINAL REFUSAL WRITTEN

12/16/2015

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

11/24/2015

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

11/24/2015

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

11/24/2015

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

05/26/2015

GNRT

NON-FINAL ACTION E-MAILED

05/26/2015

CNRT

NON-FINAL ACTION WRITTEN

05/26/2015

DOCK

ASSIGNED TO EXAMINER

05/20/2015

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

04/07/2015

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

04/06/2015

NWAP

NEW APPLICATION ENTERED

03/30/2015

Continuous trademark protection

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