EWAF
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
03/31/2026
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Official data from USPTO
VIANT
Did you know this trademark is already registered in United States?
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Active USPTO registrationType: WordOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
47
Latest update
04/03/2026
Trademark type
Word
Nice classes
35, 42
Filing date
10/23/2014
Registration date
01/17/2017
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
08/16/2023
Last transaction
04/03/2026
Responsible office
United States Patent and Trademark Office
Status code
702
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
01/14/2015
First use in commerce
01/14/2015
Drawing code
4
Owner type
16
Owner location
IRVINE, CA, US
Examiner
DINALLO, KEVIN M
Law office
L70
Current location
TMEG LAW OFFICE 107
Holders and representatives
Holders
VIANT TECHNOLOGY LLC
Interactive Media Holdings, Inc.
Representatives
Susan M. Natland BAKER & HOSTETLER LLP
Technical classification
Nice Classes
Class 35Class 42
Vienna Codes
No Vienna codes available.
Goods and services
Class 35
Track and report on advertisements and marketing efforts of others; advertisingcustomer relationship managementmarketing consultancyanalysis of the effectiveness of advertising on Internet-connected televisionsmobile phonessmartphonescomputing devicespersonal computerslaptop computersmobile electronic devicestablet computerselectronic devices and personal digital assistants (PDAs); facilitate placement criteria for advertisements for others on the Interneton websitesin mobile and computer applicationson Internet-connected devices; evaluate potential advertising placements for others; collection and analysis of quality metric data for others with respect to advertisements placed on the Interneton websitesin mobile and computer applicationson Internet-connected devices; provide verification services related to advertising placements on the Interneton websitesin mobile and computer applicationson Internet-connected devices; providing advertising information via a website and mobilecomputerother Internet-connected device applications; promoting the goods and services of others by preparing and placing advertisements electronically through a global computer network; business administration and management services in the field of digital advertisingcustomer engagementcustomer relationship managementsocial mediamarketingentertainment; statistical evaluations of marketing and advertising data; tracking and monitoring online and offline digital advertising profitability and return on investment; compiling and systematization of data into computer databases; advertisement bidding servicesproviding an online network for publishers to receive real-time leads and bidding opportunities by means of an online marketplace for the purpose of promoting goods and services on publishers digital platforms
Class 42
Providing temporary use of non-downloadable computer software and applications which allows users to createdevelop and modify video and rich media content for use in online advertising; providing temporary use of non-downloadable computer software for onboarding and linking offline data for purposes of advertisingmarketing and customer relationship management; providing temporary use of non-downloadable software for rendering Internet marketing and advertising media formats and software for managingtracking and evaluating media planningmedia buying and the success of marketing efforts of others; software development for advertising marketingcustomer relationship management and related applications; providing a website featuring technology that enables users to uploadencode and distribute video advertisements; designdevelopment and installation of software to allow advertisements to be placed on computerstabletssmartphonesInternet-connected televisions and other Internet-connected devices that enable users to access various services of others; computer servicescreating indexes of information; application service provider (ASP) and platform as a service (PAAS) featuring software that enables users to evaluate potential advertising placementsthat tracks and reports on advertisements and marketing efforts of its users and othersthat provides analyticsoptimization strategiesverification and quality metrics related to advertising placements on the Interneton websitesin mobile and computer applicationson Internet-connected devicesincluding but not limited totelevisions; platform as a Service (PAAS) featuring computer software platforms for use in internetmobile or digital advertising that allow advertisers to reach audiences and enable network operators to create revenue stream from displayvideolead generation advertisements on their networks; providing temporary use of onlinenon-downloadable software interface for creationmanagementanalysis of advertising campaigns and creativedirect buying and selling of advertising spaceas well as purchase and sale of advertising space; design and development of computer software for others for use in digital advertising
Publications
History of USPTO decisions and trademark events.
47 publications found
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
03/31/2026
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
03/31/2026
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
03/31/2026
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
03/31/2026
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
03/31/2026
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
01/17/2026
NA85
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
08/16/2023
C15A
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
08/16/2023
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
07/04/2023
E815
TEAS SECTION 8 & 15 RECEIVED
01/10/2023
REM1
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
01/17/2022
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
10/26/2021
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
10/26/2021
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
10/26/2021
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
10/26/2021
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
10/26/2021
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
11/06/2019
R.PR
REGISTERED-PRINCIPAL REGISTER
01/17/2017
SUNA
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
12/15/2016
CNPR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
12/14/2016
SUPC
STATEMENT OF USE PROCESSING COMPLETE
12/13/2016
AITU
CASE ASSIGNED TO INTENT TO USE PARALEGAL
12/13/2016
IUAF
USE AMENDMENT FILED
11/23/2016
EISU
TEAS STATEMENT OF USE RECEIVED
11/23/2016
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
11/23/2016
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
11/16/2016
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
05/25/2016
EX1G
SOU EXTENSION 1 GRANTED
05/23/2016
EXT1
SOU EXTENSION 1 FILED
05/23/2016
EEXT
SOU TEAS EXTENSION RECEIVED
05/23/2016
NOAM
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
11/24/2015
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
09/29/2015
PUBO
PUBLISHED FOR OPPOSITION
09/29/2015
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
09/09/2015
PREV
LAW OFFICE PUBLICATION REVIEW COMPLETED
08/27/2015
ALIE
ASSIGNED TO LIE
08/25/2015
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
08/07/2015
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
08/06/2015
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
08/05/2015
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
08/05/2015
GNRN
NOTIFICATION OF NON-FINAL ACTION E-MAILED
02/18/2015
GNRT
NON-FINAL ACTION E-MAILED
02/18/2015
CNRT
NON-FINAL ACTION WRITTEN
02/18/2015
DOCK
ASSIGNED TO EXAMINER
02/11/2015
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
10/31/2014
NWAP
NEW APPLICATION ENTERED
10/27/2014
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