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Official data from USPTO

IMPORTANT NOT IMPORTANT URGENT NOT URGENT Q1 Q2 Q3 Q4

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

IMPORTANT NOT IMPORTANT URGENT NOT URGENT Q1 Q2 Q3 Q4

ST13

US500000086278164

Class

16, 41

Filing

86278164

Registration

4820597

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

66

Latest update

04/03/2026

Trademark type

Combined

Nice classes

16, 41

Filing date

05/12/2014

Registration date

09/29/2015

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

11/24/2025

Last transaction

04/03/2026

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

03/24/2014

First use in commerce

03/24/2014

Drawing code

3

Owner type

03

Owner location

Draper, UT, US

Examiner

REGAN, JOHN B

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of a two-by-two grid of four squares with the upper-right square, upon which is superimposed a stylized "Q2", being larger in relation to the rest; clockwise from that square, superimposed on the other squares are a stylized "Q4", then "Q3", then "Q1". Underneath the "Q3" square is the stylized text "URGENT" and underneath the "Q4" square is the stylized text "NOT URGENT"; to the left of the "Q1" square is the horizontally-oriented stylized text "IMPORTANT" and to the left of the "Q3" square is the horizontally-oriented stylized text "NOT IMPORTANT". The color gray represents shading areas and is not claimed as a feature of the mark.

Holders and representatives

Holders

Franklin Covey Co.
Franklin Covey Co.

Representatives

Hope Hamilton Holland & Hart LLP

Technical classification

Nice Classes

Class 16Class 41

Vienna Codes

No Vienna codes available.

Goods and services

Class 16

printed materialsmanualsreference guidesparticipant guidesnotebookspamphlets in the fields of time managementleadershipcommunication and personal and organizational development

Class 41

educational servicesconducting seminarsworkshopslectures and classes in the fields of time managementleadershipcommunication and personal and organizational developmentdistribution of course materials in connection therewith

Publications

History of USPTO decisions and trademark events.

66 publications found

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

11/24/2025

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

11/24/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

11/24/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

11/24/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

08/12/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

07/16/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/16/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/16/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

07/16/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

07/16/2025

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

09/29/2024

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

07/20/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/20/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/20/2023

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

07/20/2023

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

07/20/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/12/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/12/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/12/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

04/25/2022

EWOR

TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED

04/25/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

04/25/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

04/25/2022

NAS8

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

02/10/2021

8.OK

REGISTERED - SEC. 8 (6-YR) ACCEPTED

02/10/2021

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

02/10/2021

ES8R

TEAS SECTION 8 RECEIVED

12/18/2020

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

09/29/2020

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/17/2020

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/17/2020

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

05/30/2018

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

05/30/2018

R.PR

REGISTERED-PRINCIPAL REGISTER

09/29/2015

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

07/14/2015

PUBO

PUBLISHED FOR OPPOSITION

07/14/2015

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

06/24/2015

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

06/05/2015

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

06/03/2015

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

05/21/2015

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

05/21/2015

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

05/19/2015

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

02/10/2015

GNRT

NON-FINAL ACTION E-MAILED

02/10/2015

CNRT

NON-FINAL ACTION WRITTEN

02/10/2015

ZZZX

PREVIOUS ALLOWANCE COUNT WITHDRAWN

02/03/2015

PBCR

WITHDRAWN FROM PUB - OG REVIEW QUERY

01/27/2015

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

01/13/2015

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

01/09/2015

XAEC

EXAMINER'S AMENDMENT ENTERED

01/09/2015

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

01/09/2015

GNEA

EXAMINERS AMENDMENT E-MAILED

01/09/2015

CNEA

EXAMINERS AMENDMENT -WRITTEN

01/09/2015

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

01/09/2015

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

01/09/2015

ALIE

ASSIGNED TO LIE

01/08/2015

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

01/05/2015

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

08/09/2014

GNRT

NON-FINAL ACTION E-MAILED

08/09/2014

CNRT

NON-FINAL ACTION WRITTEN

08/09/2014

XAEC

EXAMINER'S AMENDMENT ENTERED

08/07/2014

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

08/07/2014

GNEA

EXAMINERS AMENDMENT E-MAILED

08/07/2014

CNEA

EXAMINERS AMENDMENT -WRITTEN

08/07/2014

DOCK

ASSIGNED TO EXAMINER

07/31/2014

MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

05/23/2014

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

05/22/2014

Continuous trademark protection

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