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Official data from USPTO

THE BEAUTY AUTHORITY

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: US

Quick snapshot

THE BEAUTY AUTHORITY

ST13

US500000085538403

Class

9, 16

Filing

85538403

Registration

4411721

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

Attention: there is active risk

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

53

Latest update

11/06/2025

Classification

Registered

Trademark type

Word

Nice classes

9, 16

Filing date

02/09/2012

Registration date

10/01/2013

Expiration date

-

Recommended action

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Next step

These are the details of the registration process. Even so, constant monitoring is what ensures peace of mind that your main asset remains protected.

Complete case details

Structured fields from the responsible authority and the official record.

Status date

03/06/2024

Last transaction

11/06/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

Filing basis

Intent to use

First use anywhere

03/31/2012

First use in commerce

03/31/2012

Drawing code

4

Owner type

16

Owner location

Cranbury, NJ

Examiner

COLEMAN,CIMMERIAN

Law office

L20

Current location

GENERIC WEB UPDATE

Holders and representatives

Holders

NEW BEAUTY LLC
NEWBEAUTY MEDIA GROUP, LLC
Sandow Media, LLC

Representatives

Shannon Pulaski Law Office of Shannon Hennessy Pulaski, LLC

Technical classification

Nice Classes

Class 9Class 16

Vienna Codes

No Vienna codes available.

Goods and services

Class 9

Downloadable electronic publications in the nature of magazines and articles in the field of physical appearancecosmeticspreserving attractiveness and cosmetic enhancement

Class 16

Books in the field of physical appearancecosmeticspreserving attractiveness and cosmetic enhancement; magazines in the field of physical appearancecosmeticspreserving attractiveness and cosmetic enhancement

Publications

History of USPTO decisions and trademark events.

53 publications found

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

11/01/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

11/01/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

11/01/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

08/26/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

08/26/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

08/26/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

08/26/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

08/26/2025

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

07/10/2025

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

06/25/2025

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

08/16/2024

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

06/20/2024

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

03/06/2024

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

03/06/2024

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

03/06/2024

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

03/06/2024

E89R

TEAS SECTION 8 & 9 RECEIVED

09/20/2023

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

10/01/2022

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

11/04/2019

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

11/04/2019

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

11/01/2019

E815

TEAS SECTION 8 & 15 RECEIVED

09/20/2019

REM1

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

10/01/2018

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

06/28/2017

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

04/15/2015

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

05/28/2014

R.PR

REGISTERED-PRINCIPAL REGISTER

10/01/2013

SUNA

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

08/28/2013

REGV

LAW OFFICE REGISTRATION REVIEW COMPLETED

08/27/2013

CNPR

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

08/27/2013

SUPC

STATEMENT OF USE PROCESSING COMPLETE

08/19/2013

AITU

CASE ASSIGNED TO INTENT TO USE PARALEGAL

08/19/2013

IUAF

USE AMENDMENT FILED

07/22/2013

EISU

TEAS STATEMENT OF USE RECEIVED

07/22/2013

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

02/19/2013

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

02/19/2013

NOAM

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

02/05/2013

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/24/2013

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

12/11/2012

PUBO

PUBLISHED FOR OPPOSITION

12/11/2012

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

11/21/2012

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

11/02/2012

ALIE

ASSIGNED TO LIE

11/01/2012

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

10/18/2012

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

10/06/2012

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

10/05/2012

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

10/05/2012

GNRN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

05/28/2012

GNRT

NON-FINAL ACTION E-MAILED

05/28/2012

CNRT

NON-FINAL ACTION WRITTEN

05/28/2012

DOCK

ASSIGNED TO EXAMINER

05/21/2012

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

02/15/2012

NWAP

NEW APPLICATION ENTERED

02/13/2012

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