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Official data from USPTO

GUINNESS

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

GUINNESS

ST13

US500000079362684

Class

9, 35, 41

Filing

79362684

Registration

7324570

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

44

Latest update

01/13/2026

Trademark type

Word

Nice classes

9, 35, 41

Filing date

07/18/2022

Registration date

03/12/2024

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

03/12/2024

Last transaction

01/13/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Drawing code

4

Owner type

99

Owner location

IE

Examiner

FOX III,LYAL L

Law office

M40

Current location

Historical data usage

Holders and representatives

Holders

Diageo Ireland Unlimited Company

Representatives

Jennifer Hamilton Diageo North America, Inc.

Technical classification

Nice Classes

Class 9Class 35Class 41

Vienna Codes

No Vienna codes available.

Goods and services

Class 9

Digital mediadigital collectibles in the nature of downloadable multimedia files containing artwork in the field of marketing for alcoholic beveragesauthenticated by non-fungible tokens (NFTs); Digital collectibles in the nature of downloadable multimedia files containing photographsartvideoaudio in the field of marketing for alcoholic beverages authenticated by non-fungible tokens (NFTs) using blockchain technology; Downloadable virtual goodscomputer programs featuring non-alcoholic and alcoholic beveragesclothingfootwearheadwearfashion accessorieseyewearjewelryhandbags for use in online virtual worlds; Downloadable computer interactive game software for use via a global computer network and through various wireless networks and electronic devices; Downloadable software for engaging in social networking and interacting with online communitiesaccessing and streaming multimedia entertainment contentfor providing access to an online virtual environment; Downloadable software in the nature of a mobile application for users to browse and perform electronic retail transactions for consumer goods; Downloadable computer software for the creationproductionmodification of digital animated and non-animated designscharactersavatarsdigital overlaysfor use in online environmentsvirtual online environmentsextended reality virtual environments; Downloadable mobile application software for ordering non-alcoholic or alcoholic beverages; Downloadable computer software for providing access to digital electronic content and experiences pertaining to non-alcoholic and alcoholic beverages in a virtual environment including virtual realityaugmented realitymixed realityextended realitya combination thereof via an internet portal or other communication network; Downloadable mobile application software for providing access to digital electronic content and experiences pertaining to non-alcoholic and alcoholic beverages in a virtual environment including virtual realityaugmented realitymixed realityextended realitya combination thereof via an internet portal or other communication network * ; none of the aforesaid goods relating to record achievementsrecord breaking events and occurrences or outstanding and unusual achievementsfailures or occurrences *

Class 35

Retail store services and online retail store services featuring non-alcoholic and alcoholic beveragesclothingfootwearheadwearfashion accessorieseyewearjewelryhandbags; Retail store services and online retail store services featuring downloadable virtual goodsnon-alcoholic and alcoholic beverages* branded * clothingfootwearheadwearfashion accessorieseyewearjewelryhandbags for use in online virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital image files of non-alcoholic and alcoholic beverages* branded * clothingfootwearheadwearfashion accessorieseyewearjewelryhandbags authenticated by non-fungible tokens (NFTs) * ; none of the aforesaid services relating to record achievementsrecord breaking events and occurrences or outstanding and unusual achievementsfailures or occurrences *

Class 41

Entertainment servicesproviding on-line non-downloadable virtual non-alcoholic and alcoholic beveragesclothingfootwearheadwearfashion accessorieseyewearjewelryhandbags for use in virtual environments created for entertainment purposes; Entertainment services in the nature of organizingarranginghosting virtual musical performancesart exhibition servicessocial entertainment events; Providing virtual reality game services provided online from a global computer network and through various wireless networks and electronic devices; Providing temporary use of non-downloadable interactive games provided online from a global computer network and through various wireless networks and electronic devices; Conducting special events in virtual worlds for social entertainment purposes; Entertainment services namelyprovision of on-line non-downloadable virtual goodsdigital artphotographsvideos and audio recordings featuring digital animated and non-animated designscharactersavatarsdigital overlaysfor use in virtual environments created for entertainment purposes * ; none of the aforesaid services relating to record achievementsrecord breaking events and occurrences or outstanding and unusual achievementsfailures or occurrences *

Publications

History of USPTO decisions and trademark events.

44 publications found

INNA

INVALIDATION REVIEWED - NO ACTION REQUIRED BY OFFICE

01/12/2026

INPR

PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED

07/09/2025

NURC

NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED

04/29/2025

COC.

CORRECTION UNDER SECTION 7 - PROCESSED

04/04/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

03/31/2025

WDRL

OTQR WITHDRAWAL FROM PUBLICATION

11/26/2024

FINO

FINAL DECISION TRANSACTION PROCESSED BY IB

11/23/2024

COC.

CORRECTION UNDER SECTION 7 - PROCESSED

11/09/2024

FICS

FINAL DISPOSITION NOTICE SENT TO IB

11/06/2024

CORV

REVIEW OF CORRESPONDENCE COMPLETE - INFORMATION MADE OF RECORD

11/02/2024

FIMP

FINAL DISPOSITION PROCESSED

10/07/2024

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

09/24/2024

LIME

LIMITATION FROM THE IB EXAMINED AND ENTERED

09/16/2024

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

08/02/2024

FICR

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

06/13/2024

LIMG

LIMITATION OF GOODS RECEIVED FROM IB

05/12/2024

NRCC

NOTICE OF REGISTRATION CONFIRMATION EMAILED

03/12/2024

R.PR

REGISTERED-PRINCIPAL REGISTER

03/12/2024

GPNX

NOTIFICATION PROCESSED BY IB

12/26/2023

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

12/26/2023

PUBO

PUBLISHED FOR OPPOSITION

12/26/2023

OPNS

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

12/06/2023

OP2R

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

12/06/2023

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

12/06/2023

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

11/17/2023

XAEC

EXAMINER'S AMENDMENT ENTERED

11/17/2023

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

11/17/2023

GNEA

EXAMINERS AMENDMENT E-MAILED

11/17/2023

CNEA

EXAMINERS AMENDMENT -WRITTEN

11/17/2023

DOCK

ASSIGNED TO EXAMINER

11/07/2023

LIME

LIMITATION FROM THE IB - REQUEST EXAM REVIEW

10/19/2023

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

09/15/2023

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

09/14/2023

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

09/14/2023

LIMG

LIMITATION OF GOODS RECEIVED FROM IB

07/19/2023

RFNP

REFUSAL PROCESSED BY IB

07/11/2023

RFCS

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

06/20/2023

RFRR

REFUSAL PROCESSED BY MPU

06/19/2023

RFCR

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

05/12/2023

CNRT

NON-FINAL ACTION WRITTEN

05/11/2023

DOCK

ASSIGNED TO EXAMINER

05/03/2023

MAFR

APPLICATION FILING RECEIPT MAILED

02/21/2023

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

02/17/2023

REPR

SN ASSIGNED FOR SECT 66A APPL FROM IB

02/16/2023

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