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Official data from USPTO

SMARTERE SECRETS · LONDON ·

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

SMARTERE SECRETS · LONDON ·

ST13

US500000079249427

Class

3, 35

Filing

79249427

Registration

5841815

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

29

Latest update

08/05/2026

Trademark type

Combined

Nice classes

3, 35

Filing date

05/17/2018

Registration date

08/27/2019

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

08/27/2019

Last transaction

08/05/2026

Responsible office

United States Patent and Trademark Office

Status code

700

Official register

Principal Register

Drawing code

3

Owner type

24

Owner location

CA

Examiner

LAVACHE, LINDA M

Current location

Historical data usage

Mark description

The mark consists of the wording "SMARTERE SECRETS" in black where the second letter "E" in "SMARTERE" forms the bottom of a black key design. The top of the key design resembles the letters "SS", and also a flower and balloons. Below the foregoing elements is the word "LONDON" in black with a black dot appearing before and after "LONDON". All of the foregoing elements appear on a pink background. The rectangular shape of the background is not part of the mark.

Holders and representatives

Holders

SMARTERE SECRETS LONDON LIMITED
SMARTERE SECRETS LONDON LIMITED

Representatives

Renita Rathinam McNeely Hare & War LLP

Technical classification

Nice Classes

Class 3Class 35

Vienna Codes

No Vienna codes available.

Goods and services

Class 3

Non-medicated colour cosmetics for use on the skinmake-up; lip balms; body glitters; cosmetics for personal use; cosmetics in the form of powders; glitter in spray form for use as a cosmetics; cosmetic kits comprised of make-uplip gloss ; cosmetics contained in gift sets; topical mineral water skin sprays for cosmetic purposes; adhesives for affixing false hair; false eye-lashes; artificial eye-lashes for cosmetic purposes; nail polish; nail care preparations; skin cleansing foams; facial beauty cosmetic creams; body cosmetic creams; facial cosmetic lotions; body cosmetic lotions; beauty serums; non-medicated cosmetic oils; cosmetic oils; cosmetics in the form of oils; natural oils for cosmetic purposes; perfumery; fragrances; perfume oils; non-medicated skin care oils; face oils; beauty preparationsbeauty care cosmetics; cosmetic facial preparations; cosmetic body preparations; collagen preparations for cosmetic application; cosmetics; sun-tanning preparations; non-medicated sun care preparations; colouring preparations for cosmetic purposes; preparations for the care of the bodynon-medicated body care cosmetics; preparations for the conditioning of the bodynon-medicated body creams and lotions; non-medicated skin care preparations; body care cosmetics; cosmetic body care preparations; cleaning preparations for personal use; non-medicated skin care preparations; non-medicated nail care preparations; eye care preparationseye cream and gels; cosmetic preparations for face; cosmetic preparations for body care; beauty masks; cleaning masks in the nature of beauty masks; exfoliatorsnon-medicated exfoliating preparations for the face; exfoliatorsnon-medicated exfoliating preparations for the body; cleaner for cosmetic brushes; cosmetic washing creams; washing preparations for personal use; facial tissues impregnated with make-up removing preparations; body tissues impregnated with make-up removing preparations; cosmetic creams; hair conditioners; body lotions; tissues impregnated with essential oils for cosmetic use; cosmetics sold in cosmetic bags

Class 35

Advertising services; marketing services; promotional services for businesscommercial and trade purposespromoting the goods and services of others; advertising services relating to or featuring colour cosmeticsskin care productsbody care productsbeauty treatment products for personal use; advertisement services; publicity agency services by internettelevisionradiomailbrochuresmagazinesnewspapers and other printed materials; rental of billboards; business administration of loyalty and incentive award programs to promote the goods and services of others; product demonstrations for advertising purposes; product display services for advertising purposeswindow display arrangement services; demonstration of goods for advertising purposes; demonstration of services by electronic means also for the benefit of the so-called teleshopping for advertising purposes; presentation of goods and services for advertising purposesdemonstration of goods and services by electronic means; providing television home shopping services in the field of general consumer merchandise; demonstration of goods for advertising purposes; preparation and placing of audio-visual displays for advertising purposes; organisation and conducting of product presentations for advertising purposesdemonstration of goods; display services for merchandiseshop window display arrangement services; online retail store services featuring beauty products and cosmetics; business merchandising display services; advertising and marketing services provided via communications channelsby means of bloggingby means of social media; advertising promotion services; advertising services; publicity agency services and advertising services in the field of tourism and travel in the popular and professional press including on-line advertising on a computer network; promotional servicespromoting the goods of others relating to transport and delivery; promotional servicespromoting the commercialization of new products of others via e- commerce rendered by television provided over the internetprovided via the internetprovided by a radio advertising agencyprovided by a television advertising agency ; advertising services relating to the sale of goodscosmetics and perfumery; advertising through all public communication meansvia electronic media specifically the internet; affiliate marketing; arrangement of advertisingcreating advertising materials; arranging and conducting of advertising eventsmarketing eventspromotional events; arranging and placing of advertisements; arranging of competitions for advertising purposesarranging of business competitions for business entrepreneurs to compete for business advertising support; arranging of presentations for advertising purposespreparing audiovisual presentations for use in advertising; arranging of product launchesbusiness consulting regarding the launching of new products; banner advertising; bill posting; bill sticking; business promotion services provided by audio meansradio advertising; business promotion services provided by visual meanstelevision advertising; collection of information relating to advertisingcompilation of advertising information into computer databases; compilation of advertisements for use on internet web pages; compilationproductiondissemination of advertising matter; creating advertising material; database marketing services; design of advertising brochuresadvertising flyersadvertising logosadvertising materials; design of marketing surveys; development of promotional campaigns for business; development of marketing strategies; direct marketing services; direct marketing advertising; editing of publicity texts; electronic billboard advertising; electronic publication of printed matter for advertising purposes; event marketing services; conducting exhibitions for commercial purposes; internet marketing services; loyalty program servicesbusiness administration of consumer loyalty programs; incentive program servicesarranging and conducting incentive award programs to promote the sale of products and services of others; bonus program servicesincentive award programs to promote the sale of products and services of others; magazine advertising; development of marketing campaigns for others; modelling for advertising or sales promotion; newspaper advertising; on-line advertising on a computer network; on-line advertising via a computer communications network; online advertising on a computer network; online advertising via a computer communications network; organisation of prize draws for advertising purposespromoting the sale of goods and services of others by means of contests; organisation of trade fairs for advertising purposes; outdoor advertising; preparation of advertisementsadvertising materialadvertising matter; development of advertising campaigns for others; preparing and placing of advertisements; preparing audio-visual presentations for use in advertising; product demonstrations; product display servicesretail shop window display arrangement services; product launch servicesbusiness consultation and management regarding launching of new products; product marketing services; product samplingdistribution of samples for publicity purposes; promotional marketing services; promotional marketing services using audiovisual media; providing marketing information via websites; radio advertising; television advertising; sales promotion; sales promotion using audiovisual media; search engine optimisation for sales promotion; commercial exhibition servicesorganising exhibitions for commercial purposes; updating of advertising information on a computer data base; updating of advertising material; production of video recordings for advertising purposes; production of video recordings for marketing purposes; production of video recordings for publicity purposes; website traffic optimisation; business management assistance; administrative servicesoffice administration services; providing office functions; business administration services; business affairsbusiness management; business consulting regarding retail stores relating to marketing and to sales methods; business management assistance to commercial enterprises regarding advertising; business administration services for the processing of sales made on the internet; business management regarding marketing activities; business management regarding launching of new products; business management of online retail services; consumer product information services; rental of vending machines; arranging of cosmetics trade fairs for promotional or advertising purposes; business networkingarranging business introductions relating to the buying and selling of products; arranging commercial transactions for others via online shopscomputerised on-line ordering featuring general consumer merchandise; commercial information; arranging of promotional campaigns for commercial purposes; arranging of promotional campaigns for business purposes; business administration services for the processing of sales made on the internet; negotiation of contracts relating to the purchase and sale of goods; online ordering services in the field of beauty products and cosmetics; providing consumer product information relating to goods and services; providing consumer product information relating to cosmetics; providing consumer product advice and information in the choice of products and services; providing consumer product advice relating to cosmetics; import agency services; export agency services; business information; business inquiries; business information for enterprises; business information services provided on-line from a computer database or the internet; commercial information provided by means of a computer database; commercial information services via the internet; conducting market surveys; providing business information in the field of social media also via internetthe cable networkother forms of data transfer or via a website; providing commercial information to consumers; providing commercial information relating to companies; providing consumer product information via the internet; provision of business information relating to joint ventures; provision of business information and commercial business information by means of a computer databasevia the internet or from online databases; business information relating to commercecommercial salesproviding advice to consumers regarding the selection of products and items to be purchased; trade information; on-line business information; commercial information; new product commercialisation services provided by televisionprovided over the internetprovided via the internetprovided via a radio agency or provided by a television advertising agency

Publications

History of USPTO decisions and trademark events.

29 publications found

EROP

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

08/05/2026

PR75

POST REGISTRATION ACTION MAILED - SEC. 71 & 15

02/05/2026

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

12/18/2025

ADCH

CHANGE OF NAME/ADDRESS REC'D FROM IB

09/25/2025

ES75

TEAS SECTION 71 & 15 RECEIVED

08/18/2025

REM3

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

08/27/2024

FINO

FINAL DECISION TRANSACTION PROCESSED BY IB

01/17/2020

FICS

FINAL DISPOSITION NOTICE SENT TO IB

12/29/2019

FIMP

FINAL DISPOSITION PROCESSED

12/29/2019

FICR

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

11/27/2019

R.PR

REGISTERED-PRINCIPAL REGISTER

08/27/2019

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

06/11/2019

PUBO

PUBLISHED FOR OPPOSITION

06/11/2019

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

05/22/2019

ALIE

ASSIGNED TO LIE

05/06/2019

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

04/22/2019

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

04/01/2019

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

04/01/2019

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

04/01/2019

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

04/01/2019

RFNT

REFUSAL PROCESSED BY IB

02/22/2019

RFCS

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

02/06/2019

RFRR

REFUSAL PROCESSED BY MPU

02/06/2019

RFCR

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

01/25/2019

CNRT

NON-FINAL ACTION WRITTEN

01/24/2019

MAFR

APPLICATION FILING RECEIPT MAILED

01/22/2019

DOCK

ASSIGNED TO EXAMINER

01/16/2019

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

01/16/2019

REPR

SN ASSIGNED FOR SECT 66A APPL FROM IB

01/10/2019

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