(11) 98705-3426
TrademarkIQ iconTrademarkIQ
Back to search
Official data from USPTO

S BALANCE FEEL SAFE SEEK PLAY TRANSFORMDESTROY CREATE GROW CONTROL CONNECT DESIRE CARE THE WHEEL OF MOTIVES

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

S BALANCE FEEL SAFE SEEK PLAY TRANSFORMDESTROY CREATE GROW CONTROL CONNECT DESIRE CARE THE WHEEL OF MOTIVES

ST13

US500000079244117

Class

16, 35, 41, 42

Filing

79244117

Registration

5847700

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

37

Latest update

03/21/2026

Trademark type

Combined

Nice classes

16, 35, 41, 42

Filing date

05/23/2018

Registration date

09/03/2019

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

03/20/2026

Last transaction

03/21/2026

Responsible office

United States Patent and Trademark Office

Status code

709

Official register

Principal Register

Drawing code

3

Owner type

01

Owner location

GR-106 72 Athens, GR

Examiner

NADELMAN, ANDREA KOYNER

Law office

M10

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of light blue wheel design with a white letter "S" in the center light blue circle, with the wheel's corresponding beams, equally distant from each other, each of which concludes to a circle of different color containing one or two words. Clockwise from the top is a light blue circle containing the term "BALANCE" in blue, a dark green circle containing the terms "FEEL SAFE" in white, a light green circle containing the term "SEEK" in dark blue, a yellow circle containing the term "PLAY" in dark blue, a light grey circle containing the term "TRANSFORM" in dark blue, a black circle containing the term "DESTROY" in white, an orange circle containing the term "CREATE" in white, a dark red circle containing the term "GROW" in white, a brown circle containing the term "CONTROL" in white, a light brown circle containing the term "CONNECT" in white, a light fuchsia circle containing the term "DESIRE" in white, and a dark fuchsia circle containing the term "CARE" in white, the axis with its corresponding beams form a wheel, within which two concentric, open circles of light blue color are depicted; under the wheel is the phrase "The wheel of motives" in orange.

Holders and representatives

Holders

K. P. (pessoa física)

Representatives

Charles P. Guarino Moser Taboada

Technical classification

Nice Classes

Class 16Class 35Class 41Class 42

Vienna Codes

No Vienna codes available.

Goods and services

Class 16

Bookbinding material; plastic materials for packaging in the nature of plastic film for use as packaging material for general use; printers' type; printing blocks

Class 35

Advertising; marketing services; promotional and public relations services; brand evaluation services; brand management; brand positioning; brand testingmarket assessment services concerning consumer products; brand strategy servicesproviding customized communication programs to obtain consumer insights and develop branding strategies; marketing strategy planningmarketing plan development; events marketing servicesproviding marketing of special events; business management and consultancy; conducting marketing studies; business networking; arranging and conducting of commercial exhibitions and shows; advertising by mail order; compilation of direct mailing lists; statistical analysis and reporting for business purposes; computerized file management; business research; business information; business analysisbusiness data analysis and business management analysis; public opinion polling; consumer researchresearch into consumer buying habitspatterns and trends; consumer researchresearch into consumer buying motivation; providing advertising and marketing informationresearchevaluation and consultancy services relating to the aforesaid

Class 41

Organizing and arranging of educational seminarstraining workshopslive shows and classes relating to management and leadership; publishing servicespublishing of electronic publicationselectronic desktop publishing and booknewspaper and magazine publishing; lending of booksbooks recorded onto audio tapes and other electronic media; production of television and radio programs; translation services and language interpretation

Class 42

Scientific services relating to the design and analysis of systemscomputer system design services and technological services relating to psychological and behavioral researchscientific and technological servicesresearch and design in the field of integrated system architecture that allows for the rapid development of highly interactive and customizable learning applications in the fields of psychological and behavioral research and the design and analysis of computer systems; graphic and website design services; packaging design; development of a visual languagecomputer software and design in the field of visual language; interior design and construction planning of stores in the nature of construction drafting; design services in relation to storesarchitectural design in the field of commercial buildings used for retail purposes; design of brand names in the nature of graphic design; graphic design services for brand development of corporate identity; computer aided design services; electronic digitization of images; hosting a website relating to the aforesaid services; designdevelopment and maintenance of computer database systems; computer research and computer consultancy services relating to the aforesaid

Publications

History of USPTO decisions and trademark events.

37 publications found

C71T

CANCELLED SECTION 71

03/20/2026

REM3

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

09/03/2024

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

01/12/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/12/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/12/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/12/2022

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

01/12/2022

FINO

FINAL DECISION TRANSACTION PROCESSED BY IB

02/14/2020

XXSS

GENERIC MADRID TRANSACTION SENT TO IB

01/04/2020

XXCR

GENERIC MADRID TRANSACTION CREATED

01/04/2020

FICR

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

12/03/2019

R.PR

REGISTERED-PRINCIPAL REGISTER

09/03/2019

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

06/18/2019

PUBO

PUBLISHED FOR OPPOSITION

06/18/2019

GPNX

NOTIFICATION PROCESSED BY IB

06/14/2019

OPNS

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

05/29/2019

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

05/29/2019

OP2R

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

05/29/2019

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

05/13/2019

XAEC

EXAMINER'S AMENDMENT ENTERED

05/13/2019

GNEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

05/13/2019

GNEA

EXAMINERS AMENDMENT E-MAILED

05/13/2019

CNEA

EXAMINERS AMENDMENT -WRITTEN

05/13/2019

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

05/09/2019

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

05/08/2019

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

05/08/2019

RFNT

REFUSAL PROCESSED BY IB

11/30/2018

RFCS

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

11/14/2018

RFRR

REFUSAL PROCESSED BY MPU

11/14/2018

AMPX

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

11/06/2018

ALIE

ASSIGNED TO LIE

11/06/2018

RFCR

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

11/06/2018

MAFR

APPLICATION FILING RECEIPT MAILED

11/06/2018

CNRT

NON-FINAL ACTION WRITTEN

11/05/2018

DOCK

ASSIGNED TO EXAMINER

11/02/2018

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

11/02/2018

REPR

SN ASSIGNED FOR SECT 66A APPL FROM IB

11/01/2018

Continuous trademark protection

Get notified about every new filing that threatens S BALANCE FEEL SAFE SEEK PLAY TRANSFORMDESTROY CREATE GROW CONTROL CONNECT DESIRE CARE THE WHEEL OF MOTIVES or your mark.

Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.