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Official data from USPTO

· POSITIVE LUXURY · BRANDS TO TRUST

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

· POSITIVE LUXURY · BRANDS TO TRUST

ST13

US500000079208707

Class

33, 35, 42

Filing

79208707

Registration

5445541

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

34

Latest update

01/30/2026

Trademark type

Combined

Nice classes

33, 35, 42

Filing date

08/09/2016

Registration date

04/17/2018

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

11/01/2024

Last transaction

01/30/2026

Responsible office

United States Patent and Trademark Office

Status code

709

Official register

Principal Register

Drawing code

3

Owner type

99

Owner location

GB

Examiner

LEIPZIG, MARC J

Law office

M60

Current location

PUBLICATION AND ISSUE SECTION

Mark description

The mark consists of a butterfly surrounded by wording that forms a circle. At the top of the circle is the wording "POSITIVE LUXURY" and at the bottom is the wording "BRANDS TO TRUST". A dot appears on each side of the butterfly, separating the two phrases.

Holders and representatives

Holders

Positiveluxury Limited

Representatives

SANA HAKIM K&L GATES LLP

Technical classification

Nice Classes

Class 33Class 35Class 42

Vienna Codes

No Vienna codes available.

Goods and services

Class 33

Alcoholic beverages except beers; wines; sparkling wines; AOC wines protected by the appellation of origin "Champagne"; hard ciders; digesters in the nature of liqueurs and spirits; spirits

Class 35

Retail store services and online retail store services featuring vehicleswatchesjewelleryclothingluxury shoesluxury footwearyachtsalcoholic beveragesfoodstuffswhite goodsluggagehandbagscosmeticsfragranceshealth foodwinefurniturehousehold linensworks of artcrockerysilverwareflowers and plantsbeltshandbagsheadpiecesscarvesglovesstationery and electric goodspersonal computersmobile telephonesportable digital assistantslaptopsDVD playersaudio and video playback deviceselectronic book readersportable audio devices and tablet computers; retail store services and online retail store services featuring vehicleswatchesjewelleryclothingluxury shoesluxury footwearyachtsalcoholic beveragesfoodstuffswhite goodsluggagehandbagscosmeticsfragranceshealth foodwinefurniturehousehold linensworks of artcrockerysilverwareflowers and plantsbeltshandbagsheadpiecesscarvesgloves and stationeryall being goods with an ecological and sustainability bias; business information servicesall provided on-line from a computer database or from the internet; compilation of advertisements for use as or on web pages on the internet; provision of business information relating to the retailing of goods and services for others; business appraisals; conducting of business appraisals; evaluations related to business management in commercial enterprises; business appraisals and evaluations in business matters; business appraisals and evaluations in sustainability matterseconomicsocial and environmental sustainability; advertisingmarketing and promotional consultancyadvisory and assistance services; distribution of advertisingmarketing and promotional material; providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; product demonstrations and product display services; public relations services; organization of trade shows and exhibitions for commercial and advertising purposes; advertising and promotion services and consultancy services therefore; arranging of product launches for business purposes; brand creation servicesdevelopment services for corporate clients; brand evaluation services; brand positioning services; promotion of business opportunities; development of marketing strategies and concepts; corporate identity services; promotion of business opportunities in the field of travel; analysis of business statistics; consumer behavior trend analysis; professional consultancy relating to data processing; compilation of scientific information into computer databases

Class 42

Testing of the goods and services of others for the purpose of certification; certification quality control for others; advice relating to the development of computer systems; consultancy in the field of updating software for purposes of computer security; computer servicesdesigning information technology systems; consultancy relating to information technology; information technology support servicesremote and on-site infrastructure management services for monitoringadministration and management of public and private cloud computing IT and application systems; consulting and advisory services relating to energy measurement to improve energy efficiency; advisory services relating to scientific research; preparation of reports relating to scientific research; product research; research and development of new products for others; monitoring of waste management systemsuse of renewable energywater usagegreenhouse gas emissionsprotection of ecosystemswildlife and animalsresponsible manufacturing and material and ingredient sourcing and sustainability for scientific research purposes; conducting clinical trials for others; consultancy services relating to quality control; consumer product safety testing and consultation related thereto; inspection of cosmetics; inspection of foodstuffs; material testing services; materials testing and evaluation; manufacturing process monitoring for quality assurance; providing quality assurance services in the field of consumer products; product testing; providing quality assurance consulting services in the field of consumer products; product quality testing services; graphic art work design; graphic design services for creating graphic elements of corporate brand logos; commercial art design; packing design for others; consultancy relating to the design of packaging; consumer product design for others; design consultancy in the field of consumer products and brand development; design of printed matterbookletsnewslettersreportsguidesbulletins and research papers; design services for packaging; fashion design consulting services; architecture planning and design of shops; new product design and development for others; product development consultation

Publications

History of USPTO decisions and trademark events.

34 publications found

INNT

TOTAL INVALIDATION PROCESSED BY THE IB

01/29/2026

NREP

NEW REPRESENTATIVE AT IB RECEIVED

01/22/2026

INTS

TOTAL INVALIDATION OF REG EXT PROTECTION SENT TO IB

12/15/2025

INPC

INVALIDATION PROCESSED

12/15/2025

INTR

TOTAL INVALIDATION OF REG EXT PROTECTION CREATED

07/01/2025

C71T

CANCELLED SECTION 71

11/01/2024

REM3

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

04/17/2023

NREP

NEW REPRESENTATIVE AT IB RECEIVED

08/09/2019

FINO

FINAL DECISION TRANSACTION PROCESSED BY IB

08/31/2018

FICS

FINAL DISPOSITION NOTICE SENT TO IB

08/02/2018

FIMP

FINAL DISPOSITION PROCESSED

08/02/2018

FICR

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

07/17/2018

R.PR

REGISTERED-PRINCIPAL REGISTER

04/17/2018

NPUB

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

01/30/2018

PUBO

PUBLISHED FOR OPPOSITION

01/30/2018

GPNX

NOTIFICATION PROCESSED BY IB

01/27/2018

OPNS

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

01/10/2018

OP2R

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

01/10/2018

NONP

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

01/10/2018

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

12/15/2017

TEME

TEAS/EMAIL CORRESPONDENCE ENTERED

12/15/2017

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

12/14/2017

TROA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

12/14/2017

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

12/14/2017

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

12/14/2017

RFNT

REFUSAL PROCESSED BY IB

07/08/2017

RFCS

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

06/17/2017

RFRR

REFUSAL PROCESSED BY MPU

06/17/2017

RFCR

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

06/08/2017

CNRT

NON-FINAL ACTION WRITTEN

06/07/2017

MAFR

APPLICATION FILING RECEIPT MAILED

06/06/2017

DOCK

ASSIGNED TO EXAMINER

06/02/2017

NWOS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

06/02/2017

REPR

SN ASSIGNED FOR SECT 66A APPL FROM IB

06/01/2017

Continuous trademark protection

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