RNWL
INTERNATIONAL REGISTRATION RENEWED
05/07/2026
Back to search
Official data from USPTO
ITALIANS DO IT BETTER
Did you know this trademark is already registered in United States?
Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.
Active USPTO registrationType: CombinedOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
50
Latest update
05/08/2026
Trademark type
Combined
Nice classes
29, 30, 35
Filing date
05/20/2016
Registration date
11/28/2017
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
09/05/2024
Last transaction
05/08/2026
Responsible office
United States Patent and Trademark Office
Status code
706
Official register
Principal Register
Drawing code
3
Owner type
34
Owner location
PARIS, FR
Examiner
STRUCK, ROBERT J
Current location
Historical data usage
Mark description
The mark consists of an image of a raised tensed arm in flesh color with red fingernails holding a silver fork with yellow pasta in red tomato sauce with a gray shadow. There is a red line and at the bottom of the image and the words "ITALIANS DO IT BETTER" appear in black on the forearm. The color white appears in the background.
Holders and representatives
Holders
E. I. (pessoa física)
GOOD HOLDING, Société civile
CHICAMA, Société par actions simplifiéeà associé unique
Representatives
Mary Margaret L. O'Donnell Blue Filament Law PLLC
Technical classification
Nice Classes
Class 29Class 30Class 35
Vienna Codes
No Vienna codes available.
Goods and services
Class 29
Preservedfrozendried and cooked fruit and vegetables; charcuterie; ready-made or cooked dishes made with vegetablesfruitsmeatfishprepared entrees consisting primarily of vegetablesfruitsmeatfish; cheese and dairy productsexcluding ice creamice milk and frozen yogurt; peeled tomatoes; tomato paste; tomato purée; canned tomatoes; tomato juice for cooking; jellies; jams; compotes; edible oils and fats
Class 30
Flour and cereal preparationscereal based snack food; noodles; pasta; rice; cooked dishes based on the aforesaid goodsprepared entrees consisting primarily of pasta or rice; risotto; sauces; tomato sauce; coffee; coffee-based beverages; bread; rusks; pastry and confectionery; cakes; buns; pancakes; edible ices; sandwiches; pizzas; cocktail biscuits ; spices; food spices; salt; pepper; mustard; vinegar; tomato ketchup; mayonnaise; honey; flavoring or seasoning products for foodfood flavorings being non-essential oils and seasonings; preserved garden herbs as seasonings
Class 35
Franchiser provided servicesbusiness assistance in running or managing a commercial venture; demonstration of goods; organization of promotional activities for developing customer loyalty; organization of exhibitions for commercial or advertising purposes; dissemination of advertisements; public relations; retail store servicesonline retail store services and mail order catalog services featuring preservedfrozendried and cooked fruit and vegetablescharcuterieready-made or cooked dishes made with vegetablesfruitsmeat and fishcheese and dairy productspeeled tomatoestomato pastetomato puréecanned tomatoestomato juice for cookingjelliesjamscompotesedible oils and fatsflour and preparations made from cerealspastaricenoodlesfood products made from flour or cerealscooked dishes based on the aforesaid goodsrisottosauces; tomato saucecoffeecoffee-based beveragesbreadruskspastry and confectionerycakesbunspancakesedible icessandwichespizzascocktail biscuitsseed snackscondimentsspicesfood spicessaltpeppermustardvinegartomato ketchupmayonnaisehoneyflavoring or seasoning products for foodpreserved garden herbsenabling customers to conveniently view and purchase those goods in retail storesin a general catalog of goodson a websiteon television or on any other form of electronic telecommunications media excluding the transport thereof
Publications
History of USPTO decisions and trademark events.
50 publications found
INNP
PARTIAL INVALIDATION PROCESSED BY THE IB
09/12/2025
INPS
PARTIAL INVALIDATION OF REG EXT PROTECTION SENT TO IB
08/20/2025
INPC
INVALIDATION PROCESSED
08/20/2025
INPR
PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED
05/05/2025
NA71
NOTICE OF ACCEPTANCE OF SEC. 71 - E-MAILED
09/05/2024
71AG
REGISTERED-SEC.71 ACCEPTED
09/05/2024
EROP
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
08/29/2024
PR71
POST REGISTRATION ACTION MAILED - SEC.71
08/02/2024
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
07/29/2024
ES71
TEAS SECTION 71 RECEIVED
11/07/2023
ADCH
CHANGE OF NAME/ADDRESS REC'D FROM IB
06/08/2023
NREP
NEW REPRESENTATIVE AT IB RECEIVED
12/02/2022
REM3
COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED
11/28/2022
NREP
NEW REPRESENTATIVE AT IB RECEIVED
02/26/2021
ADCH
CHANGE OF NAME/ADDRESS REC'D FROM IB
07/25/2019
FINO
FINAL DECISION TRANSACTION PROCESSED BY IB
12/21/2018
CHLD
CHANGE OF OWNER RECEIVED FROM IB
12/06/2018
XXSS
GENERIC MADRID TRANSACTION SENT TO IB
03/10/2018
XXCR
GENERIC MADRID TRANSACTION CREATED
03/10/2018
FICR
FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
02/28/2018
R.PR
REGISTERED-PRINCIPAL REGISTER
11/28/2017
NPUB
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
09/12/2017
PUBO
PUBLISHED FOR OPPOSITION
09/12/2017
NONP
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
08/23/2017
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
08/03/2017
XAEC
EXAMINER'S AMENDMENT ENTERED
08/03/2017
GNEN
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
08/03/2017
GNEA
EXAMINERS AMENDMENT E-MAILED
08/03/2017
CNEA
EXAMINERS AMENDMENT -WRITTEN
08/03/2017
ZZZX
PREVIOUS ALLOWANCE COUNT WITHDRAWN
07/13/2017
PBCR
WITHDRAWN FROM PUB - OG REVIEW QUERY
06/13/2017
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
05/26/2017
XAEC
EXAMINER'S AMENDMENT ENTERED
05/26/2017
GNEN
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
05/26/2017
GNEA
EXAMINERS AMENDMENT E-MAILED
05/26/2017
CNEA
EXAMINERS AMENDMENT -WRITTEN
05/26/2017
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
04/28/2017
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
04/28/2017
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
04/28/2017
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
04/28/2017
RFNT
REFUSAL PROCESSED BY IB
11/18/2016
RFCS
NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
11/03/2016
RFRR
REFUSAL PROCESSED BY MPU
11/03/2016
RFCR
NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
10/14/2016
CNRT
NON-FINAL ACTION WRITTEN
10/13/2016
MAFR
APPLICATION FILING RECEIPT MAILED
10/11/2016
DOCK
ASSIGNED TO EXAMINER
10/05/2016
NWOS
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
10/05/2016
REPR
SN ASSIGNED FOR SECT 66A APPL FROM IB
10/01/2016
Continuous trademark protection
Get notified about every new filing that threatens ITALIANS DO IT BETTER or your mark.
Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.