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Official data from USPTO

BETTY CROCKER

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: CombinedOffice: United States

Quick snapshot

BETTY CROCKER

ST13

US500000078951468

Class

30

Filing

78951468

Registration

3251807

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

32

Latest update

06/13/2026

Trademark type

Combined

Nice classes

30

Filing date

08/14/2006

Registration date

06/12/2007

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

05/09/2017

Last transaction

06/13/2026

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

05/13/2003

First use in commerce

05/13/2003

Drawing code

3

Owner type

03

Owner location

Minneapolis, MN, US

Examiner

SONNEBORN, TRICIA L

Law office

M10

Current location

GENERIC WEB UPDATE

Mark description

The mark consists of A SPOON WITH THE WORDS "BETTY CROCKER" IN THE BOWL.

Holders and representatives

Holders

GENERAL MILLS MARKETING, INC.
GENERAL MILLS MARKETING, INC.
General Mills, Inc.

Representatives

Jethro Trenteetun General Mills Marketing, Inc.

Technical classification

Nice Classes

Class 30

Vienna Codes

No Vienna codes available.

Goods and services

Class 30

Cereal based snack food and frostings; dessert mixes; namelypackaged kits containing baking mixes for cobblerscrispscakespies and other baked desserts and one or more of the following - processed fruitchocolatefudgecaramelnutscandy pieces; packaged main meal mixes or side dishes having either a cereal baserice basepasta base; cake mixes; frosting mixes; baking mixes; brownie mixes; cookie mixes; biscuit mixes; pie crust mixes; pancake and waffle mixes; frostings; and edible cake decorations

Publications

History of USPTO decisions and trademark events.

32 publications found

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

06/12/2026

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

12/12/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

12/12/2022

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

12/12/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

12/12/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

12/12/2022

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

12/12/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/10/2020

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/10/2020

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

05/09/2017

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

05/09/2017

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

05/09/2017

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

05/09/2017

E89R

TEAS SECTION 8 & 9 RECEIVED

03/14/2017

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

06/12/2016

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/07/2015

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

09/30/2015

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

10/25/2012

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

10/25/2012

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

10/11/2012

E815

TEAS SECTION 8 & 15 RECEIVED

10/01/2012

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

10/01/2012

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

08/15/2012

R.PR

REGISTERED-PRINCIPAL REGISTER

06/12/2007

PUBO

PUBLISHED FOR OPPOSITION

03/27/2007

NPUB

NOTICE OF PUBLICATION

03/07/2007

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

02/10/2007

ALIE

ASSIGNED TO LIE

02/10/2007

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

01/09/2007

DOCK

ASSIGNED TO EXAMINER

01/08/2007

MDSC

NOTICE OF DESIGN SEARCH CODE MAILED

08/19/2006

NWAP

NEW APPLICATION ENTERED

08/18/2006

Continuous trademark protection

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