NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
02/16/2026
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Official data from USPTO
MUG ROOT BEER
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Active USPTO registrationType: CombinedOffice: United States
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
37
Latest update
03/10/2026
Trademark type
Combined
Nice classes
3
Filing date
01/05/2006
Registration date
11/07/2006
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
02/16/2026
Last transaction
03/10/2026
Responsible office
United States Patent and Trademark Office
Status code
800
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
2006-03-00
First use in commerce
2006-03-00
Drawing code
3
Owner type
16
Owner location
PURCHASE, NY, US
Examiner
CARTY, GEORGIA
Current location
PUBLICATION AND ISSUE SECTION
Mark description
The mark consists of THE COLOR RED APPEARS IN THE BACKGROUND BEHIND THE DOG, THE COLORS WHITE, TAN, BROWN, AND BLUE APPEAR IN THE DOG AND MUG DESIGN, THE COLORS TAN AND BROWN APPEAR IN THE WORD MUG AND THE BANNER, AND THE COLOR WHITE APPEARS IN THE WORDING ROOT BEER.
Holders and representatives
Holders
NEW CENTURY BEVERAGE COMPANY, LLC
NEW CENTURY BEVERAGE COMPANY
Representatives
PAUL A. LEE PEPSICO, INC.
Technical classification
Nice Classes
Class 3
Vienna Codes
No Vienna codes available.
Goods and services
Class 3
Lip balm; Lip gloss
Publications
History of USPTO decisions and trademark events.
37 publications found
RNL2
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
02/16/2026
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
02/16/2026
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
02/16/2026
E89R
TEAS SECTION 8 & 9 RECEIVED
11/16/2025
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
11/07/2025
ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
02/27/2019
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
01/09/2019
NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
04/14/2016
RNL1
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
04/14/2016
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
04/14/2016
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
04/12/2016
E89R
TEAS SECTION 8 & 9 RECEIVED
02/04/2016
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
11/07/2015
NA85
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
09/25/2012
C15A
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
09/25/2012
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
09/25/2012
E815
TEAS SECTION 8 & 15 RECEIVED
09/07/2012
NOSU
NOTICE OF SUIT
06/02/2008
R.PR
REGISTERED-PRINCIPAL REGISTER
11/07/2006
PUBO
PUBLISHED FOR OPPOSITION
08/22/2006
NPUB
NOTICE OF PUBLICATION
08/02/2006
PREV
LAW OFFICE PUBLICATION REVIEW COMPLETED
07/01/2006
ALIE
ASSIGNED TO LIE
06/30/2006
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
06/09/2006
IUAA
USE AMENDMENT ACCEPTED
06/09/2006
AUPC
AMENDMENT TO USE PROCESSING COMPLETE
06/09/2006
TEME
TEAS/EMAIL CORRESPONDENCE ENTERED
06/09/2006
IUAF
USE AMENDMENT FILED
05/31/2006
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
05/31/2006
EAAU
TEAS AMENDMENT OF USE RECEIVED
05/31/2006
TROA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
05/31/2006
CNRT
NON-FINAL ACTION MAILED
05/09/2006
CNRT
NON-FINAL ACTION WRITTEN
05/08/2006
DOCK
ASSIGNED TO EXAMINER
05/07/2006
MDSC
NOTICE OF DESIGN SEARCH CODE MAILED
01/11/2006
NWAP
NEW APPLICATION ENTERED
01/10/2006
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