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Official data from USPTO

THAT NEW CAR SMELL

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

THAT NEW CAR SMELL

ST13

US500000078727988

Class

5

Filing

78727988

Registration

3192271

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

36

Latest update

01/03/2026

Trademark type

Word

Nice classes

5

Filing date

10/06/2005

Registration date

01/02/2007

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

05/07/2016

Last transaction

01/03/2026

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

07/01/1979

First use in commerce

07/01/1979

Drawing code

4

Owner type

16

Owner location

DALLAS, TX

Examiner

KRISP,JENNIFER MARIE

Law office

M30

Current location

GENERIC WEB UPDATE

Holders and representatives

Holders

NITEO PRODUCTS, LLC
Auto Expressions, LLC
Pennzoil-Quaker State Company

Representatives

Jennifer Debrow Lathrop GPM LLP

Technical classification

Nice Classes

Class 5

Vienna Codes

No Vienna codes available.

Goods and services

Class 5

Auto Air Fresheners

Publications

History of USPTO decisions and trademark events.

36 publications found

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

01/02/2026

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

01/24/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/24/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/24/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/24/2023

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

01/24/2023

CORV

REVIEW OF CORRESPONDENCE COMPLETE - ADDRESS UPDATED

07/23/2020

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

06/05/2020

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/04/2018

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

06/13/2018

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

04/17/2018

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

04/17/2018

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

05/07/2016

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

05/07/2016

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

05/07/2016

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

05/07/2016

E89R

TEAS SECTION 8 & 9 RECEIVED

02/26/2016

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

01/02/2016

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

03/13/2012

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

03/13/2012

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

03/13/2012

E815

TEAS SECTION 8 & 15 RECEIVED

01/25/2012

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

11/19/2010

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

11/19/2010

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

11/03/2010

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

10/06/2010

R.PR

REGISTERED-PRINCIPAL REGISTER

01/02/2007

ETOP

EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED

11/17/2006

ETOF

EXTENSION OF TIME TO OPPOSE RECEIVED

08/01/2006

PUBO

PUBLISHED FOR OPPOSITION

07/04/2006

NPUB

NOTICE OF PUBLICATION

06/14/2006

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

05/10/2006

ALIE

ASSIGNED TO LIE

05/10/2006

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

04/15/2006

DOCK

ASSIGNED TO EXAMINER

04/10/2006

NWAP

NEW APPLICATION ENTERED

10/11/2005

Continuous trademark protection

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