(11) 98705-3426
TrademarkIQ iconTrademarkIQ
Back to search
Official data from USPTO

IT'S THE REAL THING

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: United States

Quick snapshot

IT'S THE REAL THING

ST13

US500000078339744

Class

32

Filing

78339744

Registration

2908803

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

27

Latest update

10/14/2025

Trademark type

Word

Nice classes

32

Filing date

12/11/2003

Registration date

12/07/2004

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

09/20/2025

Last transaction

10/14/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

12/31/1942

First use in commerce

12/31/1942

Drawing code

4

Owner type

03

Owner location

Atlanta, GA

Examiner

MURRAY,DAVID T

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

The Coca-Cola Company

Representatives

Leah Feinman The Coca-Cola Company

Technical classification

Nice Classes

Class 32

Vienna Codes

No Vienna codes available.

Goods and services

Class 32

Non-alcoholic beveragessoft drinks ; syrupsconcentrates and powders for making beveragessoft drinks

Publications

History of USPTO decisions and trademark events.

27 publications found

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

09/20/2025

RNL2

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

09/20/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

09/20/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

09/20/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

05/27/2025

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

02/18/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

02/18/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

02/18/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

02/18/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

02/18/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

02/18/2025

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

12/07/2023

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

06/27/2015

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

06/27/2015

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

06/27/2015

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

06/27/2015

E89R

TEAS SECTION 8 & 9 RECEIVED

06/05/2015

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

12/27/2010

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

12/27/2010

E815

TEAS SECTION 8 & 15 RECEIVED

12/07/2010

R.PR

REGISTERED-PRINCIPAL REGISTER

12/07/2004

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

10/18/2004

PUBO

PUBLISHED FOR OPPOSITION

09/14/2004

NPUB

NOTICE OF PUBLICATION

08/25/2004

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

06/28/2004

DOCK

ASSIGNED TO EXAMINER

06/25/2004

NWAP

NEW APPLICATION ENTERED

01/06/2004

Continuous trademark protection

Get notified about every new filing that threatens IT'S THE REAL THING or your mark.

Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.