TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
02/09/2026
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Official data from USPTO
JOSE CUERVO THE ORIGINAL MARGARITA MIX CLASSIC LIME
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Active USPTO registrationType: CombinedOffice: US
Risk and opportunity diagnosis
Executive reading for naming, filing, and monitoring decisions.
USPTO status
Active USPTO registration
Case type
Application and registration
Recorded events
64
Latest update
02/11/2026
Trademark type
Combined
Nice classes
32
Filing date
10/03/2008
Registration date
04/10/2012
Expiration date
-
Complete case details
Structured fields from the responsible authority and the official record.
Status date
04/23/2023
Last transaction
02/11/2026
Responsible office
United States Patent and Trademark Office
Status code
800
Official register
Principal Register
Filing basis
Intent to use
First use anywhere
12/14/2010
First use in commerce
12/14/2010
Drawing code
3
Owner type
03
Owner location
Mexico City, MX
Examiner
GUTTADAURO, JULIE MARIE
Law office
L60
Current location
GENERIC WEB UPDATE
Mark description
The mark consists of the words "JOSE CUERVO" in black with a gold border in special script, the words "THE ORIGINAL MARGARITA MIX" in white on a red ribbon with gold lining, the words "CLASSIC LIME" in white on a red ribbon with gold border, a representation of a bust of a woman having Caucasian skin tone, red lips, brown eyes and eyebrows and brown and black hair with orange flowers having yellow buds and green leaves, a margarita glass in yellow with a white rim, with two whole limes in green, two sliced limes in green and white representation all on a green background with a representation of scenery consisting of a sunset in orange, yellow and gold, green ground, blue, pink and purple sky all within a black and gold rectangular block.
Holders and representatives
Holders
BECLE, S.A.B. DE C.V.
Tequila Cuervo La Rojena, S.A. de C.V.
Tequila Cuervo La Rojena, S.A. de C.V.
Representatives
Margarita Wallach, Esq. McCarter & English, LLP
Technical classification
Nice Classes
Class 32
Vienna Codes
No Vienna codes available.
Goods and services
Class 32
Non-alcoholic cocktail mix
Publications
History of USPTO decisions and trademark events.
64 publications found
ECDR
TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
02/09/2026
EWOR
TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
02/09/2026
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
02/09/2026
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
02/09/2026
TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
12/19/2024
ECDR
TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
12/19/2024
EWOR
TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
12/19/2024
ARAA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
12/19/2024
REAP
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
12/19/2024
CHAN
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
12/19/2024
COAR
TEAS CHANGE OF OWNER ADDRESS RECEIVED
12/19/2024
NA89
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
04/24/2023
RNL1
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
04/23/2023
89AG
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
04/23/2023
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
04/23/2023
E89R
TEAS SECTION 8 & 9 RECEIVED
10/11/2022
REM2
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
04/10/2021
ASGN
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
10/21/2020
NA85
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
04/19/2018
C15A
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
04/19/2018
APRE
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
04/19/2018
E815
TEAS SECTION 8 & 15 RECEIVED
04/10/2018
R.PR
REGISTERED-PRINCIPAL REGISTER
04/10/2012
SUNA
NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
03/09/2012
REGV
LAW OFFICE REGISTRATION REVIEW COMPLETED
03/08/2012
CNPR
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
02/28/2012
SUPC
STATEMENT OF USE PROCESSING COMPLETE
02/15/2012
IUAF
USE AMENDMENT FILED
02/07/2012
EISU
TEAS STATEMENT OF USE RECEIVED
02/07/2012
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
01/24/2012
EX5G
SOU EXTENSION 5 GRANTED
01/23/2012
EXT5
SOU EXTENSION 5 FILED
01/20/2012
EEXT
SOU TEAS EXTENSION RECEIVED
01/20/2012
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
07/26/2011
EX4G
SOU EXTENSION 4 GRANTED
07/25/2011
EXT4
SOU EXTENSION 4 FILED
07/21/2011
EEXT
SOU TEAS EXTENSION RECEIVED
07/21/2011
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
02/08/2011
EX3G
SOU EXTENSION 3 GRANTED
02/07/2011
EXT3
SOU EXTENSION 3 FILED
01/21/2011
EEXT
SOU TEAS EXTENSION RECEIVED
01/21/2011
EXRA
NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
08/18/2010
EX2G
SOU EXTENSION 2 GRANTED
08/17/2010
AITU
CASE ASSIGNED TO INTENT TO USE PARALEGAL
08/17/2010
EXT2
SOU EXTENSION 2 FILED
07/21/2010
EEXT
SOU TEAS EXTENSION RECEIVED
07/21/2010
EX1G
SOU EXTENSION 1 GRANTED
01/21/2010
EXT1
SOU EXTENSION 1 FILED
01/21/2010
EEXT
SOU TEAS EXTENSION RECEIVED
01/21/2010
NOAM
NOA MAILED - SOU REQUIRED FROM APPLICANT
07/21/2009
PUBO
PUBLISHED FOR OPPOSITION
04/28/2009
NPUB
NOTICE OF PUBLICATION
04/08/2009
PREV
LAW OFFICE PUBLICATION REVIEW COMPLETED
03/23/2009
CNSA
APPROVED FOR PUB - PRINCIPAL REGISTER
03/21/2009
ACEC
AMENDMENT FROM APPLICANT ENTERED
02/24/2009
CRFA
CORRESPONDENCE RECEIVED IN LAW OFFICE
02/24/2009
ALIE
ASSIGNED TO LIE
02/24/2009
PAPER RECEIVED
02/23/2009
CNRT
NON-FINAL ACTION MAILED
01/09/2009
CNRT
NON-FINAL ACTION WRITTEN
01/09/2009
DOCK
ASSIGNED TO EXAMINER
12/30/2008
MDSC
NOTICE OF DESIGN SEARCH CODE MAILED
10/08/2008
NWAP
NEW APPLICATION ENTERED
10/07/2008
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