(11) 98705-3426
TrademarkIQ iconTrademarkIQ
Back to search
Official data from USPTO

BEGIN WITH THE END IN MIND

Did you know this trademark is already registered in United States?

Before investing in name, identity, and promotion, validate collision risk and registration strategy to avoid wasting time and budget.

Active USPTO registrationType: WordOffice: United States

Quick snapshot

BEGIN WITH THE END IN MIND

ST13

US500000076676744

Class

41

Filing

76676744

Registration

3354837

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

59

Latest update

07/23/2025

Trademark type

Word

Nice classes

41

Filing date

05/11/2007

Registration date

12/18/2007

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

12/04/2017

Last transaction

07/23/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

1986-05-00

First use in commerce

1986-05-00

Drawing code

4

Owner type

03

Owner location

Draper, UT

Examiner

CHHINA, KARAN

Law office

M50

Current location

GENERIC WEB UPDATE

Holders and representatives

Holders

Franklin Covey Co.
Franklin Covey Co.

Representatives

Hope Hamilton Holland & Hart LLP

Technical classification

Nice Classes

Class 41

Vienna Codes

No Vienna codes available.

Goods and services

Class 41

EDUCATIONAL SERVICESPROVIDING SEMINARSCLASSES AND WORKSHIPS * WORKSHOPS * IN THE FIELD OF PERSONAL AND LEADERSHIP DEVELOPMENT

Publications

History of USPTO decisions and trademark events.

59 publications found

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

07/16/2025

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/16/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/16/2025

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

07/16/2025

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

07/16/2025

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

07/20/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/20/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/20/2023

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

07/20/2023

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

07/20/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

01/12/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/12/2023

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/12/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

04/25/2022

EWOR

TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED

04/25/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

04/25/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

04/25/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

01/17/2020

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

01/17/2020

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

05/30/2018

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

05/30/2018

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

12/04/2017

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

12/04/2017

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

12/04/2017

EROP

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

11/29/2017

PR89

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

10/26/2017

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

10/26/2017

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

09/29/2017

E89R

TEAS SECTION 8 & 9 RECEIVED

09/29/2017

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

12/18/2016

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

03/17/2014

NA85

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

03/23/2013

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

03/23/2013

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

03/23/2013

E815

TEAS SECTION 8 & 15 RECEIVED

03/06/2013

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

03/06/2013

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

02/13/2013

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

02/13/2013

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

12/16/2010

COC.

CORRECTION UNDER SECTION 7 - PROCESSED

05/29/2008

PRAM

POST REGISTRATION ACTION MAILED - SEC. 7

04/24/2008

PLGL

ASSIGNED TO PARALEGAL

04/24/2008

PLGL

ASSIGNED TO PARALEGAL

04/10/2008

FAXX

FAX RECEIVED

02/25/2008

AMD7

SEC 7 REQUEST FILED

02/25/2008

AMD7

SEC 7 REQUEST FILED

02/06/2008

FAXX

FAX RECEIVED

02/06/2008

R.PR

REGISTERED-PRINCIPAL REGISTER

12/18/2007

PUBO

PUBLISHED FOR OPPOSITION

10/02/2007

NPUB

NOTICE OF PUBLICATION

09/12/2007

PREV

LAW OFFICE PUBLICATION REVIEW COMPLETED

08/28/2007

ALIE

ASSIGNED TO LIE

08/28/2007

CNEA

EXAMINER'S AMENDMENT MAILED

07/19/2007

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

07/18/2007

XAEC

EXAMINER'S AMENDMENT ENTERED

07/18/2007

CNEA

EXAMINERS AMENDMENT -WRITTEN

07/18/2007

DOCK

ASSIGNED TO EXAMINER

07/18/2007

MAFR

APPLICATION FILING RECEIPT MAILED

05/22/2007

NWAP

NEW APPLICATION ENTERED

05/17/2007

Continuous trademark protection

Get notified about every new filing that threatens BEGIN WITH THE END IN MIND or your mark.

Professional 24-month watch service: we monitor USPTO for you and alert you in time to oppose — before conflicts become losses.