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Official data from USPTO

TOTAL

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

TOTAL

ST13

US500000073563412

Class

30

Filing

73563412

Registration

1394264

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

39

Latest update

10/10/2025

Trademark type

Word

Nice classes

30

Filing date

10/15/1985

Registration date

05/20/1986

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

09/30/2025

Last transaction

10/10/2025

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

02/23/1961

First use in commerce

02/23/1961

Drawing code

1

Owner type

16

Owner location

MINNEAPOLIS, MN

Examiner

HOLTZMAN, TERRY

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

GENERAL MILLS IP HOLDINGS II, LLC
GENERAL MILLS, INC.

Representatives

Shelby K. Bruce General Mills IP Holdings II, LLC

Technical classification

Nice Classes

Class 30

Vienna Codes

No Vienna codes available.

Goods and services

Class 30

READY TO EAT BREAKFAST CEREAL

Publications

History of USPTO decisions and trademark events.

39 publications found

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

09/30/2025

RNL3

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

09/30/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

09/30/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

09/30/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

06/05/2025

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

05/20/2025

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

06/07/2023

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

06/07/2023

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

06/07/2023

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

06/07/2023

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

06/07/2023

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

12/14/2022

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

12/14/2022

EWAF

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

12/14/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

12/14/2022

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

12/14/2022

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

12/14/2022

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

11/26/2019

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

11/26/2019

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

02/19/2016

RNL2

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

02/19/2016

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

02/19/2016

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

02/19/2016

E89R

TEAS SECTION 8 & 9 RECEIVED

12/07/2015

NOSU

NOTICE OF SUIT

04/02/2014

NOSU

NOTICE OF SUIT

05/22/2012

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

06/14/2006

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

06/14/2006

PLGL

ASSIGNED TO PARALEGAL

06/14/2006

E89R

TEAS SECTION 8 & 9 RECEIVED

12/01/2005

CCON

COUNTERCLAIM OPP. NO. 999999

08/08/2000

CCON

COUNTERCLAIM OPP. NO. 999999

04/19/2000

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

04/22/1992

815F

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

01/28/1992

R.PR

REGISTERED-PRINCIPAL REGISTER

05/20/1986

PUBO

PUBLISHED FOR OPPOSITION

02/25/1986

NPUB

NOTICE OF PUBLICATION

01/26/1986

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

12/20/1985

DOCK

ASSIGNED TO EXAMINER

12/20/1985

Continuous trademark protection

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