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Official data from USPTO

HERTZ PLATINUM SERVICE

Did you know this trademark is already registered in United States?

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Active USPTO registrationType: WordOffice: United States

Quick snapshot

HERTZ PLATINUM SERVICE

ST13

US500000073459166

Class

39

Filing

73459166

Registration

1337196

Risk and opportunity diagnosis

Executive reading for naming, filing, and monitoring decisions.

USPTO status

Active USPTO registration

Case type

Application and registration

Recorded events

45

Latest update

07/30/2026

Trademark type

Word

Nice classes

39

Filing date

12/30/1983

Registration date

05/21/1985

Expiration date

-

Complete case details

Structured fields from the responsible authority and the official record.

Status date

09/12/2025

Last transaction

07/30/2026

Responsible office

United States Patent and Trademark Office

Status code

800

Official register

Principal Register

First use anywhere

12/05/1983

First use in commerce

12/05/1983

Drawing code

1

Owner type

03

Owner location

Estero, FL, US

Examiner

TAYLOR, CRAIG

Current location

PUBLICATION AND ISSUE SECTION

Holders and representatives

Holders

HERTZ SYSTEM, INC.
Hertz Corporation; The
Hertz Corporation; The

Representatives

Dennis S. Prahl Ladas & Parry LLP

Technical classification

Nice Classes

Class 39

Vienna Codes

No Vienna codes available.

Goods and services

Class 39

Automobile Leasing and Rental Services

Publications

History of USPTO decisions and trademark events.

45 publications found

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/30/2026

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

09/12/2025

RNL3

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

09/12/2025

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

09/12/2025

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

09/12/2025

E89R

TEAS SECTION 8 & 9 RECEIVED

05/13/2025

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/11/2024

REM2

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

05/21/2024

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/14/2021

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/07/2021

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

08/03/2020

TCCA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

08/03/2020

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

08/03/2020

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

08/03/2020

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

08/03/2020

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

12/06/2017

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/19/2017

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

08/03/2016

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

07/27/2016

NA89

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

03/21/2015

RNL2

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

03/20/2015

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

03/20/2015

APRE

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

03/20/2015

E89R

TEAS SECTION 8 & 9 RECEIVED

03/05/2015

CHAN

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

12/04/2014

COAR

TEAS CHANGE OF OWNER ADDRESS RECEIVED

12/04/2014

ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

10/08/2014

ARAA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

07/11/2013

REAP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

07/11/2013

ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

03/23/2011

CFIT

CASE FILE IN TICRS

03/08/2011

CFIT

CASE FILE IN TICRS

02/25/2011

RNL1

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

09/13/2004

89AG

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

09/13/2004

89AF

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

07/22/2004

C15A

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

04/04/1991

815F

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

12/20/1990

R.PR

REGISTERED-PRINCIPAL REGISTER

05/21/1985

PUBO

PUBLISHED FOR OPPOSITION

03/12/1985

NPUB

NOTICE OF PUBLICATION

03/01/1985

NPUB

NOTICE OF PUBLICATION

01/31/1985

CNSA

APPROVED FOR PUB - PRINCIPAL REGISTER

12/18/1984

CRFA

CORRESPONDENCE RECEIVED IN LAW OFFICE

11/05/1984

CNRT

NON-FINAL ACTION MAILED

05/23/1984

DOCK

ASSIGNED TO EXAMINER

05/07/1984

Continuous trademark protection

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